LET'S FACE IT Trademark

Trademark Overview


On Friday, November 1, 2013, a trademark application was filed for LET'S FACE IT with the United States Patent and Trademark Office. The USPTO has given the LET'S FACE IT trademark a serial number of 86107728. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, October 27, 2025. This trademark is owned by Atlas Roofing Corporation. The LET'S FACE IT trademark is filed in the Rubber Products and Non-Metallic Building Material Products categories with the following description:

Facers, namely, coated fiberglass sheathing; coated fiberglass facers for use as roofing and flooring underlayment; coated fiberglass facers for application to gypsum wall board used to provide stability and water resistance; facer sheets, namely, fire resistant fiber mats being construction materials for use over wood decks and insulation board

Coated fiberglass facers for application to rigid foam panels for use as insulation and to provide dimensional stability and water and fire resistance
let's face it

General Information


Serial Number86107728
Word MarkLET'S FACE IT
Filing DateFriday, November 1, 2013
Status800 - REGISTERED AND RENEWED
Status DateMonday, October 27, 2025
Registration Number4791277
Registration DateTuesday, August 11, 2015
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 10, 2015

Trademark Statements


Goods and ServicesFacers, namely, coated fiberglass sheathing; coated fiberglass facers for use as roofing and flooring underlayment; coated fiberglass facers for application to gypsum wall board used to provide stability and water resistance; facer sheets, namely, fire resistant fiber mats being construction materials for use over wood decks and insulation board
Goods and ServicesCoated fiberglass facers for application to rigid foam panels for use as insulation and to provide dimensional stability and water and fire resistance

Classification Information


International Class017 - Rubber, gutta-percha, gum, asbestos, mica and goods made from these materials and not included in other classes; plastics in extruded form for use in manufacture; packing, stopping and insulating materials; flexible pipes, not of metal.
US Class Codes001, 005, 012, 013, 035, 050
Class Status Code6 - Active
Class Status DateTuesday, November 12, 2013
Primary Code017
First Use Anywhere DateThursday, July 31, 2014
First Use In Commerce DateThursday, July 31, 2014

International Class019 - Building materials (non-metallic); nonmetallic rigid pipes for building; asphalt, pitch and bitumen; nonmetallic transportable buildings; monuments, not of metal.
US Class Codes001, 012, 033, 050
Class Status Code6 - Active
Class Status DateWednesday, January 14, 2015
Primary Code019
First Use Anywhere DateThursday, July 31, 2014
First Use In Commerce DateThursday, July 31, 2014

Trademark Owner History


Party NameAtlas Roofing Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMeridian, MS 39307

Party NameAtlas Roofing Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMeridian, MS 39307

Party NameAtlas Roofing Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMeridian, MS 39307

Trademark Events


Event DateEvent Description
Tuesday, November 5, 2013NEW APPLICATION ENTERED
Tuesday, November 12, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, February 19, 2014ASSIGNED TO EXAMINER
Sunday, February 23, 2014NON-FINAL ACTION WRITTEN
Sunday, February 23, 2014NON-FINAL ACTION E-MAILED
Sunday, February 23, 2014NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, June 19, 2014TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, June 19, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, June 19, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, July 7, 2014NON-FINAL ACTION WRITTEN
Monday, July 7, 2014NON-FINAL ACTION E-MAILED
Monday, July 7, 2014NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, January 6, 2015EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED
Tuesday, January 6, 2015COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION AUTOMATIC ENTRY
Tuesday, January 6, 2015EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED
Tuesday, January 6, 2015NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED
Tuesday, January 6, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, January 8, 2015ASSIGNED TO LIE
Wednesday, January 14, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, January 14, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, January 29, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, February 2, 2015LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, February 18, 2015NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 10, 2015PUBLISHED FOR OPPOSITION
Tuesday, March 10, 2015OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 5, 2015NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, June 3, 2015TEAS STATEMENT OF USE RECEIVED
Tuesday, June 30, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, June 3, 2015USE AMENDMENT FILED
Monday, July 6, 2015STATEMENT OF USE PROCESSING COMPLETE
Wednesday, July 8, 2015ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, July 9, 2015NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, August 11, 2015REGISTERED-PRINCIPAL REGISTER
Wednesday, November 11, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, August 11, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, March 9, 2021TEAS SECTION 8 & 15 RECEIVED
Thursday, July 15, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, July 16, 2021REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, July 16, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Sunday, August 11, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, July 7, 2025TEAS SECTION 8 & 9 RECEIVED
Monday, October 27, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, October 27, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, October 27, 2025REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, October 27, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED