LESS MAKEUP. MORE COVERAGE. Trademark

Trademark Overview

On Wednesday, May 22, 2013, a trademark application was filed for LESS MAKEUP. MORE COVERAGE. with the United States Patent and Trademark Office. The USPTO has given the LESS MAKEUP. MORE COVERAGE. trademark a serial number of 85940023. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, April 23, 2021. This trademark is owned by Bare Escentuals Beauty, Inc.. The LESS MAKEUP. MORE COVERAGE. trademark is filed in the Advertising, Business and Retail Services category with the following description:

Retail boutiques, on-line retail store services and mail order catalogue services all featuring cosmetics and skin care products
less makeup. more coverage.

General Information

Serial Number85940023
Word MarkLESS MAKEUP. MORE COVERAGE.
Filing DateWednesday, May 22, 2013
Status710 - CANCELLED - SECTION 8
Status DateFriday, April 23, 2021
Registration Number4606549
Registration DateTuesday, September 16, 2014
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 29, 2013

Trademark Statements

Disclaimer with Predetermined Text"MAKEUP" AND "COVERAGE"
Goods and ServicesRetail boutiques, on-line retail store services and mail order catalogue services all featuring cosmetics and skin care products

Classification Information

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, April 23, 2021
Primary Code035
First Use Anywhere DateSunday, December 15, 2013
First Use In Commerce DateSunday, December 15, 2013

Trademark Owner History

Party NameSHISEIDO AMERICAS CORPORATION
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressRUTHERFORD, NJ 07070
Party NameBare Escentuals Beauty, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94105
Party NameBare Escentuals Beauty, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94105
Party NameBare Escentuals Beauty, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94105

Trademark Events

Event DateEvent Description
Friday, April 23, 2021CANCELLED SEC. 8 (6-YR)
Monday, September 16, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, March 20, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, October 20, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, October 20, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, August 1, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, August 1, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, August 1, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, August 1, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, September 16, 2014REGISTERED-PRINCIPAL REGISTER
Saturday, August 9, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, August 8, 2014ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, July 17, 2014STATEMENT OF USE PROCESSING COMPLETE
Thursday, June 19, 2014USE AMENDMENT FILED
Monday, July 14, 2014CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, June 19, 2014TEAS STATEMENT OF USE RECEIVED
Tuesday, December 24, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, October 29, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 29, 2013PUBLISHED FOR OPPOSITION
Wednesday, October 9, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, September 24, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, September 24, 2013ASSIGNED TO LIE
Wednesday, September 11, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, September 11, 2013EXAMINER'S AMENDMENT ENTERED
Wednesday, September 11, 2013NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, September 11, 2013EXAMINERS AMENDMENT E-MAILED
Wednesday, September 11, 2013EXAMINERS AMENDMENT -WRITTEN
Monday, September 9, 2013ASSIGNED TO EXAMINER
Tuesday, June 4, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Saturday, May 25, 2013NEW APPLICATION ENTERED IN TRAM

Related Keywords

coverage more makeup less services retail cosmetics skin products care featuring order boutiques line