LENS+ Trademark

Trademark Overview


On Monday, June 16, 2025, a trademark application was filed for LENS+ with the United States Patent and Trademark Office. The USPTO has given the LENS+ trademark a serial number of 99236903. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Monday, December 22, 2025. This trademark is owned by Snap Inc.. The LENS+ trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:

Providing temporary use of non-downloadable software, namely, augmented reality software for integrating electronic data with real world environments for the purpose of viewing, capturing, recording and editing augmented images and augmented videos; Providing temporary use of non-downloadable software for modifying the appearance and enabling transmission of photographs and videos; Providing temporary use of non-downloadable software for use in taking and editing photographs and recording and editing videos; Application service provider (ASP) featuring software to enable or facilitate the uploading, downloading, streaming, posting, displaying, linking, sharing or otherwise providing electronic media or information over communication networks; Providing temporary use of non-downloadable software granting users early or exclusive access to new and experimental features

Business administration of a premium subscription program for enabling participants to access pre-release, exclusive, and experimental features in software and games via a mobile application, global computer networks, wireless networks, and electronic communications networks; Marketing, advertising, and promotional services using augmented reality computer software for integrating electronic data with real world environments for the purpose of experiencing, viewing, capturing, recording and editing augmented images, videos, audio and sensory content; Providing online advertising services for others; Dissemination of advertising for others via computer and other communication networks

Downloadable software for modifying the appearance and enabling transmission of photographs and videos; Downloadable computer software, namely, augmented reality software for integrating electronic data with real world environments for the purpose of experiencing, viewing, capturing, recording and editing augmented images, videos and audio; Downloadable computer software for use in mobile devices, namely, augmented reality software for integrating electronic data with real world environments for the purpose of viewing, capturing, recording and editing augmented images and augmented videos; Downloadable software granting users early or exclusive access to new and experimental features relating to all of the foregoing; Downloadable mobile application software for users to view and access ad-free content
lens+

General Information


Serial Number99236903
Word MarkLENS+
Filing DateMonday, June 16, 2025
Status681 - PUBLICATION/ISSUE REVIEW COMPLETE
Status DateMonday, December 22, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 13, 2026

Trademark Statements


Pseudo MarkLENS PLUS
Goods and ServicesProviding temporary use of non-downloadable software, namely, augmented reality software for integrating electronic data with real world environments for the purpose of viewing, capturing, recording and editing augmented images and augmented videos; Providing temporary use of non-downloadable software for modifying the appearance and enabling transmission of photographs and videos; Providing temporary use of non-downloadable software for use in taking and editing photographs and recording and editing videos; Application service provider (ASP) featuring software to enable or facilitate the uploading, downloading, streaming, posting, displaying, linking, sharing or otherwise providing electronic media or information over communication networks; Providing temporary use of non-downloadable software granting users early or exclusive access to new and experimental features
Goods and ServicesBusiness administration of a premium subscription program for enabling participants to access pre-release, exclusive, and experimental features in software and games via a mobile application, global computer networks, wireless networks, and electronic communications networks; Marketing, advertising, and promotional services using augmented reality computer software for integrating electronic data with real world environments for the purpose of experiencing, viewing, capturing, recording and editing augmented images, videos, audio and sensory content; Providing online advertising services for others; Dissemination of advertising for others via computer and other communication networks
Goods and ServicesDownloadable software for modifying the appearance and enabling transmission of photographs and videos; Downloadable computer software, namely, augmented reality software for integrating electronic data with real world environments for the purpose of experiencing, viewing, capturing, recording and editing augmented images, videos and audio; Downloadable computer software for use in mobile devices, namely, augmented reality software for integrating electronic data with real world environments for the purpose of viewing, capturing, recording and editing augmented images and augmented videos; Downloadable software granting users early or exclusive access to new and experimental features relating to all of the foregoing; Downloadable mobile application software for users to view and access ad-free content

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateMonday, June 16, 2025
Primary Code009
First Use Anywhere DateWednesday, June 11, 2025
First Use In Commerce DateWednesday, June 11, 2025

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, June 16, 2025
Primary Code035
First Use Anywhere DateWednesday, June 11, 2025
First Use In Commerce DateWednesday, June 11, 2025

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, June 16, 2025
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameSnap Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSanta Monica, CA 90405

Trademark Events


Event DateEvent Description
Monday, June 16, 2025NEW APPLICATION ENTERED
Monday, June 16, 2025APPLICATION FILING RECEIPT MAILED
Sunday, June 22, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, July 16, 2025ASSIGNED TO EXAMINER
Tuesday, July 22, 2025NON-FINAL ACTION WRITTEN
Tuesday, July 22, 2025NON-FINAL ACTION E-MAILED
Tuesday, July 22, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, October 22, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, October 22, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 22, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, November 13, 2025FINAL REFUSAL WRITTEN
Thursday, November 13, 2025FINAL REFUSAL E-MAILED
Thursday, November 13, 2025NOTIFICATION OF FINAL REFUSAL EMAILED
Wednesday, December 3, 2025TEAS REQUEST FOR RECONSIDERATION RECEIVED
Wednesday, December 3, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 3, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, December 12, 2025APPROVED FOR PUB - PRINCIPAL REGISTER