| Serial Number | 87711840 |
| Word Mark | LD DIRECTLINE |
| Filing Date | Thursday, December 7, 2017 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, May 23, 2025 |
| Registration Number | 5604837 |
| Registration Date | Tuesday, November 13, 2018 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 28, 2018 |
| Description of Mark | The mark consists of a yellow "L" with a black curved line that extends from near the top of the "L" to near the bottom of the "L" to form a "D". A thin black vertical line is located to the right of the "LD" combination. "DIRECTLINE" is located to the right of the line, "DIRECT" in black, "LINE" in yellow. |
| Goods and Services | Construction services, namely, planning and laying out of data centers, co-location sites, computer server rooms, computer rooms and laboratories for data and voice communications systems; Construction services, namely, installation, planning and laying out of data and voice communications systems for use in data centers, co-location sites, server rooms, computer rooms and laboratories; Maintenance and repair of data and voice communications systems in data centers, co-location sites, server rooms, computer rooms and laboratories |
| Indication of Colors claimed | The color(s) black and yellow is/are claimed as a feature of the mark. |
| International Class | 037 - Building construction; repair; installation services. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, May 23, 2025 |
| Primary Code | 037 |
| First Use Anywhere Date | Tuesday, January 1, 2008 |
| First Use In Commerce Date | Tuesday, January 1, 2008 |
| Party Name | DIRECT LINE GLOBAL, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | FREMONT, CA 94538 |
| Party Name | SMG EXTOL, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | FREMONT, CA 94538 |
| Party Name | SMG EXTOL, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | FREMONT, CA 94538 |
| Party Name | SMG EXTOL, LLC |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | FREMONT, CA 94538 |
| Party Name | SMG Extol, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Fremont, CA 94538 |
| Event Date | Event Description |
| Wednesday, February 28, 2018 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, March 7, 2018 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Friday, March 23, 2018 | NON-FINAL ACTION WRITTEN |
| Monday, December 11, 2017 | NEW APPLICATION ENTERED |
| Monday, December 18, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 19, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, March 20, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, July 17, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, July 18, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, August 8, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 28, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 13, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, June 18, 2020 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Friday, March 23, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, March 23, 2018 | NON-FINAL ACTION E-MAILED |
| Tuesday, July 17, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, July 19, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, August 28, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Monday, November 13, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, May 23, 2025 | CANCELLED SEC. 8 (6-YR) |
| Wednesday, September 14, 2022 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, June 8, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |