| Serial Number | 88761829 |
| Word Mark | LA SERENISIMA LA VERDAD LACTEA DULCE DELECHE ESTILO COLONIAL LA SERENISIMA LA VERDAD LACTEA MILK CARAMEL COLONIAL STYLE |
| Filing Date | Thursday, January 16, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 27, 2021 |
| Registration Number | 6336177 |
| Registration Date | Tuesday, April 27, 2021 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 9, 2020 |
| Goods and Services | Dulce de leche |
| Description of Mark | The mark consists of a label design containing two squares superimposed over a white rectangle outlined in black. The left square contains four brown horizontal strips followed by a yellow rectangle containing multiple white swirls followed by four brown horizontal strips. In between the first four brown horizontal strips and the yellow rectangle are the stylized wording "LA SERENISIMA LA VERDAD LACTEA" in white. The lettering "LA S" are partially surrounded by a white incomplete circle. The lower opening of the circle becomes a white horizontal line that underlines the lettering "ERENISIMA". The wording "LA SERENISIMA" is superimposed over a horizontal cylinder shape in red outlined in white. Superimposed over the center of the yellow rectangle are the stylized wording "DULCE DE LECHE" in white and outlined in brown followed by the stylized wording "ESTILO COLONIAL" in red with a curved beige strip below the lettering "OLONI". The wording "ESTILO COLONIAL" and curved strip are superimposed over a beige ring inside a white oval. The right square contains four brown horizontal strips followed by a yellow rectangle containing multiple white swirls followed by four brown horizontal strips. In between the first four brown horizontal strips and the yellow rectangle are the stylized wording "LA SERENISIMA LA VERDAD LACTEA" in white. The lettering "LA S" are partially surrounded by a white incomplete circle. The lower opening of the circle becomes a white horizontal line that underlines the lettering "ERENISIMA". The wording "LA SERENISIMA" is superimposed over a horizontal cylinder shape in red outlined in white. Superimposed over the center of the yellow rectangle are the stylized wording "MILK CARAMEL" in white and outlined in brown followed by the stylized wording "COLONIAL STYLE" in red with a curved beige strip below the lettering "STYLE". The wording "COLONIAL STYLE" and curved strip are superimposed over a beige ring inside a white oval. The remaining white background indicates transparent area and is not part of the mark. |
| Indication of Colors claimed | The color(s) black, brown, white, yellow, red, and beige is/are claimed as a feature of the mark. |
| Translation of Words in Mark | The English translation of the word "LA SERENISIMA" in the mark is "serene highness"; the word "LA VERDAD LACTEA" is "the dairy true"; and the word "ESTILO COLONIAL" is "colonial style". |
| NOT AVAILABLE | "LACTEA", "DULCE DE LECHE", "ESTILO COLONIAL", "MILK CARAMEL", AND "COLONIAL STYLE" |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, January 23, 2020 |
| Primary Code | 030 |
| First Use Anywhere Date | Wednesday, June 17, 2020 |
| First Use In Commerce Date | Wednesday, June 17, 2020 |
| Party Name | MASTELLONE HNOS. S.A. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Buenos Aires 00000 AR |
| Party Name | MASTELLONE HNOS. S.A. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Buenos Aires 00000 AR |
| Party Name | MASTELLONE HNOS. S.A. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Buenos Aires 00000 AR |
| Event Date | Event Description |
| Friday, April 3, 2020 | ASSIGNED TO EXAMINER |
| Monday, January 20, 2020 | NEW APPLICATION ENTERED |
| Thursday, January 23, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, January 24, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Saturday, April 11, 2020 | EXAMINERS AMENDMENT -WRITTEN |
| Saturday, April 11, 2020 | EXAMINERS AMENDMENT E-MAILED |
| Saturday, April 11, 2020 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Saturday, April 11, 2020 | EXAMINER'S AMENDMENT ENTERED |
| Saturday, April 11, 2020 | NON-FINAL ACTION WRITTEN |
| Saturday, April 11, 2020 | NON-FINAL ACTION E-MAILED |
| Friday, May 1, 2020 | ASSIGNED TO LIE |
| Saturday, April 11, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, April 17, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, April 17, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, April 17, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, April 23, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 20, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 9, 2020 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 4, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, February 2, 2021 | USE AMENDMENT FILED |
| Tuesday, June 9, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 2, 2021 | TEAS STATEMENT OF USE RECEIVED |
| Monday, February 22, 2021 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, February 23, 2021 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, March 19, 2021 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Saturday, March 20, 2021 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, April 27, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Monday, April 28, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, April 28, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, April 28, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, April 30, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, April 30, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, April 30, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |