| Serial Number | 79276049 |
| Word Mark | LA ESCONDIDA |
| Filing Date | Friday, September 13, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, July 7, 2020 |
| Registration Number | 6093261 |
| Registration Date | Tuesday, July 7, 2020 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 21, 2020 |
| Description of Mark | The mark is composed of the wording "LA ESCONDIDA" accompanied by a design in the shape of a Siren. The Siren is distinguished by having a skull-shaped head with lines and flower designs. The Siren is holding a small drinking glass with radiating lines above it. Behind the Siren are three circles. The uppermost circle has a three-rim border with three small branches; the interior of the circle includes six additional branches with ten short lines. The bottom two circles have two-rim borders, and the interiors of the circles have wavy lines that appear on either side of the Siren. |
| Indication of Colors claimed | The color(s) no colors claimed is/are claimed as a feature of the mark. |
| Translation of Words in Mark | The English translation of "LA ESCONDIDA" in the mark is "HIDDEN LADY". |
| Goods and Services | Spirits protected by the appellation of origin "mezcal" |
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2020 |
| Primary Code | 033 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | GRAND MEZCAL SA DE CV |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | MX |
| Party Name | GRAND MEZCAL SA DE CV |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | MX |
| Party Name | GRAND MEZCAL SA DE CV |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | MX |
| Event Date | Event Description |
| Friday, January 17, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, January 17, 2020 | ASSIGNED TO EXAMINER |
| Thursday, January 9, 2020 | SN ASSIGNED FOR SECT 66A APPL FROM IB |
| Wednesday, January 15, 2020 | LIMITATION FROM ORIGINAL APPLICATION ENTERED |
| Wednesday, February 26, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, January 21, 2020 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, January 21, 2020 | NON-FINAL ACTION WRITTEN |
| Wednesday, January 22, 2020 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Thursday, February 13, 2020 | REFUSAL PROCESSED BY MPU |
| Thursday, February 13, 2020 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Wednesday, February 26, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, February 27, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, February 28, 2020 | REFUSAL PROCESSED BY IB |
| Tuesday, March 17, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 1, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 21, 2020 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 21, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Friday, May 8, 2020 | CORRECTION TRANSACTION RECEIVED FROM IB |
| Tuesday, July 7, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, July 9, 2020 | CORRECTION FROM THE IB EXAMINED, NO ACTION IS NEEDED |
| Thursday, May 14, 2020 | CORRECTION FROM THE IB EXAMINED, NO ACTION IS NEEDED |
| Friday, July 3, 2020 | CORRECTION TRANSACTION RECEIVED FROM IB |
| Wednesday, October 7, 2020 | FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB |
| Monday, November 2, 2020 | FINAL DISPOSITION PROCESSED |
| Monday, November 2, 2020 | FINAL DISPOSITION NOTICE SENT TO IB |
| Monday, July 7, 2025 | COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED |
| Saturday, November 21, 2020 | FINAL DECISION TRANSACTION PROCESSED BY IB |