L.A. ADVANTAGE Trademark
Trademark Overview
On Monday, January 4, 1993, a trademark application was filed for L.A. ADVANTAGE with the United States Patent and Trademark Office. The USPTO has given the L.A. ADVANTAGE trademark a serial number of 74345300. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Saturday, March 11, 2006. This trademark is owned by CALIFORNIA MART. The L.A. ADVANTAGE trademark is filed in the Advertising, Business and Retail Services category with the following description:
providing a buyer's discount program for members of the program who make purchases at specified business establishments
General Information
| Serial Number | 74345300 |
| Word Mark | L.A. ADVANTAGE |
| Filing Date | Monday, January 4, 1993 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Saturday, March 11, 2006 |
| Registration Number | 1897691 |
| Registration Date | Tuesday, June 6, 1995 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 11, 1994 |
Trademark Statements
| Amendment to a Registration/Renewal Certificate | ISSUE NEW CERTIFICATE TO: "The Equitable Life Assurance Society of The United States, 787 Seventh Avenue, New York, N.Y. 10019, a New York Corporation" |
| Disclaimer with Predetermined Text | "L.A." |
| Goods and Services | providing a buyer's discount program for members of the program who make purchases at specified business establishments |
| Pseudo Mark | LA ADVANTAGE |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, March 11, 2006 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, November 24, 1992 |
| First Use In Commerce Date | Tuesday, November 24, 1992 |
Trademark Owner History
| Party Name | EQUITABLE LIFE ASSURANCE SOCIETY OF THEUNITED STATES, THE |
| Party Type | 40 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10019 |
| Party Name | CALIFORNIA MART |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | Los Angeles, CA 90079 |
| Party Name | CALIFORNIA MART |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 13 - Limited Partnership |
| Address | Los Angeles, CA 90079 |
| Party Name | CALIFORNIA MART |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | Los Angeles, CA 90079 |
Trademark Events
| Event Date | Event Description |
| Saturday, March 11, 2006 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Tuesday, December 23, 1997 | NEW CERTIFICATE UNDER SECTION 7 ¿ PROCESSED |
| Monday, December 1, 1997 | RESPONSE RECEIVED TO POST REG. ACTION |
| Tuesday, May 27, 1997 | POST REGISTRATION ACTION MAILED - SEC. 7 |
| Monday, March 3, 1997 | SEC 7 REQUEST FILED |
| Tuesday, June 6, 1995 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 11, 1994 | PUBLISHED FOR OPPOSITION |
| Friday, September 9, 1994 | NOTICE OF PUBLICATION |
| Monday, June 27, 1994 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, February 22, 1994 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, April 5, 1994 | NON-FINAL ACTION MAILED |
| Monday, April 4, 1994 | JURISDICTION RESTORED TO EXAMINING ATTORNEY |
| Tuesday, October 19, 1993 | NON-FINAL ACTION MAILED |
| Monday, October 18, 1993 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Tuesday, June 22, 1993 | PUBLISHED FOR OPPOSITION |
| Friday, May 21, 1993 | NOTICE OF PUBLICATION |
| Monday, May 3, 1993 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, April 12, 1993 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, March 17, 1993 | UNRESPONSIVE/DUPLICATE PAPER RECEIVED |
| Monday, March 29, 1993 | NON-FINAL ACTION MAILED |
| Monday, March 22, 1993 | ASSIGNED TO EXAMINER |
