| Serial Number | 88528086 |
| Word Mark | L |
| Filing Date | Monday, July 22, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 7, 2020 |
| Registration Number | 5955627 |
| Registration Date | Tuesday, January 7, 2020 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 22, 2019 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of a stylized letter "L" with a martini glass sitting on top of the horizontal line of the letter "L". |
| Goods and Services | Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, August 1, 2019 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, February 1, 2019 |
| First Use In Commerce Date | Friday, February 1, 2019 |
| Party Name | BLH ACQUISITION CO., LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | ADDISON, TX 75001 |
| Party Name | BL Restaurant Operations, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Addison, TX 75001 |
| Party Name | BL Restaurant Operations, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Addison, TX 75001 |
| Party Name | BL Restaurant Operations, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Addison, TX 75001 |
| Event Date | Event Description |
| Wednesday, June 3, 2020 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, January 7, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 22, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 22, 2019 | PUBLISHED FOR OPPOSITION |
| Wednesday, October 2, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, September 13, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, September 12, 2019 | ASSIGNED TO EXAMINER |
| Friday, August 2, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, August 1, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Thursday, July 25, 2019 | NEW APPLICATION ENTERED IN TRAM |