KNOW BETTER Trademark

Trademark Overview


On Monday, October 4, 2021, a trademark application was filed for KNOW BETTER with the United States Patent and Trademark Office. The USPTO has given the KNOW BETTER trademark a serial number of 97059358. The federal status of this trademark filing is SECOND EXTENSION - GRANTED as of Thursday, July 25, 2024. This trademark is owned by Twine Labs, Inc.. The KNOW BETTER trademark is filed in the Communication Services, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:

Providing a live online forum for use by human resources professionals

Providing employment and human resources benchmarking information and related market intelligence to employers; Providing business information in the fields of employment trends and employee retention, organization, compensation, equities, incentives, benefits, pay equity, diversity, and hiring practices via an online computer database; Providing online databases featuring information relating to human resources and work force compensation, planning and retention; Providing an online searchable database featuring workforce profiles, resumes, and individual workforce contact information

Software as a service (SAAS) services featuring software for use in employee rewards, incentives, equities, benefit and compensation and work force management; Software as a service (SAAS) services featuring database management software in the fields of human resources and compensation; providing temporary use of online, non-downloadable computer software for use by businesses for employee planning, creating pay scales, creating employee compensation rules and structures, headcount forecasting, analysis, and planning; providing temporary use of online, non-downloadable computer software for modeling, predictive modeling and business planning in the fields of workforce management and human resources; providing temporary use of online, non-downloadable computer software for budgeting, planning, forecasting, financial consolidation, and analytics in the field of workforce and employment analysis; providing temporary use of online, non-downloadable computer software for business management...
know better

General Information


Serial Number97059358
Word MarkKNOW BETTER
Filing DateMonday, October 4, 2021
Status731 - SECOND EXTENSION - GRANTED
Status DateThursday, July 25, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 6, 2023

Trademark Statements


Goods and ServicesProviding a live online forum for use by human resources professionals
Goods and ServicesProviding employment and human resources benchmarking information and related market intelligence to employers; Providing business information in the fields of employment trends and employee retention, organization, compensation, equities, incentives, benefits, pay equity, diversity, and hiring practices via an online computer database; Providing online databases featuring information relating to human resources and work force compensation, planning and retention; Providing an online searchable database featuring workforce profiles, resumes, and individual workforce contact information
Goods and ServicesSoftware as a service (SAAS) services featuring software for use in employee rewards, incentives, equities, benefit and compensation and work force management; Software as a service (SAAS) services featuring database management software in the fields of human resources and compensation; providing temporary use of online, non-downloadable computer software for use by businesses for employee planning, creating pay scales, creating employee compensation rules and structures, headcount forecasting, analysis, and planning; providing temporary use of online, non-downloadable computer software for modeling, predictive modeling and business planning in the fields of workforce management and human resources; providing temporary use of online, non-downloadable computer software for budgeting, planning, forecasting, financial consolidation, and analytics in the field of workforce and employment analysis; providing temporary use of online, non-downloadable computer software for business management and managing enterprise organization, creating, editing and storing enterprise organizational charts; providing temporary use of online, non-downloadable computer software for analyzing and generating reports on workforce metrics, cost of headcount and attrition; providing temporary use of online, non-downloadable software for create customized workforce profiles; providing temporary use of online, non-downloadable computer software for managing careers, recruiting, job resources and listings, job and candidate matching, resumes, employment offers and employee onboarding; Application service provider featuring application programming interface (API) software for integration of human resources and employee and work force records and information; providing online, non-downloadable software tools to conduct polls and surveys and studies among users

Classification Information


International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status Code6 - Active
Class Status DateThursday, December 1, 2022
Primary Code038
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, October 29, 2021
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, October 29, 2021
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameKNOETIC, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 100031502

Party NameKNOETIC, INC.
Party Type11 - New Owner Before Publication
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 100031502

Party NameTwine Labs, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 100031502

Trademark Events


Event DateEvent Description
Friday, October 29, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, October 7, 2021NEW APPLICATION ENTERED
Friday, March 4, 2022ASSIGNED TO EXAMINER
Saturday, March 12, 2022NON-FINAL ACTION WRITTEN
Saturday, March 12, 2022NON-FINAL ACTION E-MAILED
Saturday, March 12, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, April 25, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, April 25, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, April 25, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, April 26, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, April 26, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, April 27, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, May 16, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 18, 2022ASSIGNED TO LIE
Thursday, May 19, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, May 19, 2022LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, May 31, 2022WITHDRAWN FROM PUB - OG REVIEW QUERY
Tuesday, July 5, 2022PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, July 12, 2022NON-FINAL ACTION WRITTEN
Tuesday, July 12, 2022NON-FINAL ACTION E-MAILED
Tuesday, July 12, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, November 30, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, November 30, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, December 1, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, December 7, 2022ASSIGNED TO EXAMINER
Wednesday, December 14, 2022AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, December 21, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, January 3, 2023WITHDRAWN FROM PUB - OG REVIEW QUERY
Wednesday, January 11, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, January 12, 2023PREVIOUS ALLOWANCE COUNT WITHDRAWN
Thursday, January 12, 2023ASSIGNED TO EXAMINER
Thursday, January 12, 2023ASSIGNED TO EXAMINER
Wednesday, January 18, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, January 18, 2023NON-FINAL ACTION WRITTEN
Wednesday, January 18, 2023NON-FINAL ACTION E-MAILED
Monday, April 17, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, April 18, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, May 17, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 6, 2023PUBLISHED FOR OPPOSITION
Monday, April 17, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, April 28, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, August 1, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, June 6, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 30, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, January 30, 2024SOU EXTENSION 1 FILED
Tuesday, January 30, 2024SOU EXTENSION 1 GRANTED
Thursday, February 1, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, July 25, 2024SOU TEAS EXTENSION RECEIVED
Thursday, July 25, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, July 25, 2024SOU EXTENSION 2 GRANTED
Thursday, July 25, 2024SOU EXTENSION 2 FILED