| Serial Number | 88464985 |
| Word Mark | KITOV BECAUSE IT'S GOOD |
| Filing Date | Saturday, June 8, 2019 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Thursday, August 14, 2025 |
| Registration Number | 5975664 |
| Registration Date | Tuesday, February 4, 2020 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 19, 2019 |
| Goods and Services | Snack foods, namely, cheese curls, puffed corn snacks, onion flavored corn based snack rings, popcorn, and corn chips; pretzels; [ Flatbreads made from wheat, potato, spelt and corn, in various flavors, namely, sesame, everything, garlic, cinnamon sugar, whole wheat, low fat, Italian herb, garlic basil, sea salt, potato onion, spelt sesame, corn tortilla; Breadsticks in various flavors, namely, sesame, pizza and garlic; ] microwave popcorn; cookies; puff pastry twists |
| Description of Mark | The mark consists of the word "Kitov" above the words "BECAUSE IT'S GOOD" enclosed on three sides by curved lines and atop a filled background. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Translation of Words in Mark | The English translation of the word "KITOV" in the mark is "BECAUSE IT'S GOOD". |
| NOT AVAILABLE | "IT'S GOOD" |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 27, 2019 |
| Primary Code | 030 |
| First Use Anywhere Date | Friday, July 6, 1979 |
| First Use In Commerce Date | Friday, July 6, 1979 |
| Party Name | KITOV SNACKS INC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | BROOKLYN, NY 11219 |
| Party Name | Zetov, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Brooklyn, NY 11204 |
| Party Name | Zetov, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Brooklyn, NY 11204 |
| Party Name | Zetov, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Brooklyn, NY 11204 |
| Event Date | Event Description |
| Thursday, June 27, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, October 9, 2019 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, June 12, 2019 | NEW APPLICATION ENTERED |
| Friday, June 28, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, August 29, 2019 | ASSIGNED TO EXAMINER |
| Tuesday, September 17, 2019 | EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED |
| Tuesday, September 17, 2019 | COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION AUTOMATIC ENTRY |
| Tuesday, September 17, 2019 | EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED |
| Tuesday, September 17, 2019 | NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED |
| Tuesday, November 19, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 4, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, October 9, 2019 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, October 9, 2019 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, October 9, 2019 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, October 10, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, October 17, 2019 | ASSIGNED TO LIE |
| Wednesday, October 30, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 19, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 4, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, April 2, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, April 9, 2025 | TEAS SECTION 8 & 15 RECEIVED |
| Thursday, August 14, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, August 14, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, August 14, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |