| Serial Number | 99454817 |
| Word Mark | KING'S HAWAIIAN EST 1950 HILO, HAWAII |
| Filing Date | Tuesday, October 21, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Monday, March 16, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 7, 2026 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | All-purpose reusable carrying bags; Backpacks; Tote bags |
| NOT AVAILABLE | "HAWAIIAN", "EST 1950" AND "HILO, HAWAII" |
| Pseudo Mark | KINGS HAWAIIAN EST NINETEEN FIFTY HILO HAWAII |
| Description of Mark | The mark consists of the literal element KING'S HAWAIIAN featured between the words EST 1950 and HILO, HAWAII all of which is displayed inside of a three pointed crown. |
| Pseudo Mark | KINGS HAWAIIAN EST ONE NINE FIVE ZERO HILO HAWAII |
| Goods and Services | Towels; Beach towels |
| Pseudo Mark | KINGS HAWAIIAN EST ONE THOUSAND NINE HUNDRED FIFTY HILO HAWAII |
| Goods and Services | coffee |
| Goods and Services | Restaurant services; Providing food and beverages |
| International Class | 018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery. |
| US Class Codes | 001, 002, 003, 022, 041 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 21, 2025 |
| Primary Code | 018 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 024 - Textiles and textile goods, not included in other classes; beds and table covers. |
| US Class Codes | 042, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 21, 2025 |
| Primary Code | 024 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 21, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 21, 2025 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | King's Hawaiian Holding Company, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Torrance, CA 90501 US |
| Event Date | Event Description |
| Tuesday, October 21, 2025 | NEW APPLICATION ENTERED |
| Tuesday, October 21, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, February 19, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 19, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, February 20, 2026 | ASSIGNED TO EXAMINER |
| Monday, March 2, 2026 | NON-FINAL ACTION WRITTEN |
| Monday, March 2, 2026 | NON-FINAL ACTION E-MAILED |
| Monday, March 2, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, March 11, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, March 11, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, March 11, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, March 11, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, March 11, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |