
| Serial Number | 99454809 | 
| Word Mark | KING'S HAWAIIAN EST 1950 HILO, HAWAII | 
| Filing Date | Tuesday, October 21, 2025 | 
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER | 
| Status Date | Tuesday, October 21, 2025 | 
| Registration Number | 0000000 | 
| Registration Date | NOT AVAILABLE | 
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) | 
| Published for Opposition Date | NOT AVAILABLE | 
| Indication of Colors claimed | Color is not claimed as a feature of the mark. | 
| Goods and Services | Retail bakery shops and online retail store services featuring bakery goods, bakery products, bread, rolls, coffee, sauces, seasonings, mixes, and condiments; retail services or wholesale services for foods and beverages | 
| Description of Mark | The mark consists of the literal element KING'S HAWAIIAN featured between the words EST 1950 and HILO, HAWAII all of which is displayed inside of a three pointed crown. | 
| Goods and Services | Bread; bread rolls; pretzel bites; buns; sliced bread; seasonings; bakery products | 
| Goods and Services | Sweatshirts; sweatpants; pants; t-shirts; hats; socks | 
| International Class | 025 - Clothing, footwear, headgear. | 
| US Class Codes | 022, 039 | 
| Class Status Code | 6 - Active | 
| Class Status Date | Tuesday, October 21, 2025 | 
| Primary Code | 025 | 
| First Use Anywhere Date | Saturday, May 31, 2025 | 
| First Use In Commerce Date | Saturday, May 31, 2025 | 
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. | 
| US Class Codes | 046 | 
| Class Status Code | 6 - Active | 
| Class Status Date | Tuesday, October 21, 2025 | 
| Primary Code | 030 | 
| First Use Anywhere Date | Saturday, May 31, 2025 | 
| First Use In Commerce Date | Saturday, May 31, 2025 | 
| International Class | 035 - Advertising; business management; business administration; office functions. | 
| US Class Codes | 100, 101, 102 | 
| Class Status Code | 6 - Active | 
| Class Status Date | Tuesday, October 21, 2025 | 
| Primary Code | 035 | 
| First Use Anywhere Date | Saturday, May 31, 2025 | 
| First Use In Commerce Date | Saturday, May 31, 2025 | 
| Party Name | King's Hawaiian Holding Company, Inc. | 
| Party Type | 10 - Original Applicant | 
| Legal Entity Type | 03 - Corporation | 
| Address | Torrance, CA 90501 | 
| Event Date | Event Description | 
| Tuesday, October 21, 2025 | NEW APPLICATION ENTERED | 
| Tuesday, October 21, 2025 | APPLICATION FILING RECEIPT MAILED |