WOWcard is the identifying mark of a communications/marketing product that helps in the working of a commercial undertaking which is primarily but not specifically communications/marketing between businesses and to the public for the purpose of enabling the customer to conveniently view and acquire information about goods and/or services

Providing an on-line, non-downloadable, Internet-based software application for supporting and managing the creation and sending of targeted mail which customers can use to design and send out direct mail gift card campaigns, to track what happens to mail after it is sent out, to develop and manage multiple mailing lists, to manage gift card redemptions, and to target specific customers with particular promotional gift offers