Advertising; business management; business administration; retail store services and online retail store services featuring alcoholic beverages except beer, alcoholic cocktail mixes, alcoholic essences, alcoholic extracts, distilled beverages and spirits, gin, liqueurs, pre-mixed alcoholic beverages other than beer-based, prepared alcoholic cocktail, and spirits; providing an incentive award program for consumers that provides for discounted pricing to consumers for their purchases of specifi...