Association services, namely, promoting the interests of the human resource management profession and the interests of members of the human resource management profession; Providing business information on thought leadership and innovation in the field of human resource management

Charitable foundation services, namely, charitable fundraising to support and promote public interest and awareness of the human resource management profession and the interests of members of the human resource management profession; Charitable fundraising services by means of organizing and conducting awards ceremonies and events for charitable fundraising purposes

Providing recognition and incentives by the way of awards to demonstrate excellence in the field of human resource management; arranging and conducting an award ceremony recognizing individuals who have demonstrated excellence in the field of human resource management