Administration of a customer loyalty program which provides incentive rewards to promote the sale of backpacks hiking packs, commuter packs, school packs, child carriers, climbing packs, vest packs, hydration packs, fanny packs, waist packs, daypacks, mountain biking packs, trail running packs, packs for skiing, packs for snowboarding, bird watching packs, sports packs, sports bags, bags for climbers, all-purpose carrying bags, weekend bags, athletic bags, courier bags, wheeled bags, messenge...