software that traditional media buys which provides for the following: 1) real time bidding of signing up for additional products, services, mailing lists, or agreeing to be contacted about products or services by a select third party; 2) real time marketplace to manage transactional behavior between publishers and co-registration advertisers; 3) traditional media buying management, namely, ad tracking, ad placement, ad inventory management, and the provision of a blend of algorithms and qual...