Computer operating system software; operating system software for controlling heads up optical displays and head mounted optical displays; operating software for controlling the functionality and performance of, and for operating and interacting with heads up optical displays and head mounted optical displays

Downloadable software for providing consumer information, namely, compilations, rankings, ratings, reviews, referrals and recommendations relating to general locations, neighborhoods, and retail spaces; Downloadable software for displaying and sharing a user's location and finding, locating, and interacting with other users and places