Downloadable computer software that enables consumers to upgrade existing tickets and reservations for travel, entertainment, lodging, sporting events for the purposes of upgrading their ticket or reservation with the service providers

Online ticket upgrade services, namely, providing third-party offers to consumers with existing ticket reservations for travel [, entertainment, lodging, or other ticketed activities ] for the purposes of upgrading their tickets with ticket providers

(Based on Use) Providing online upgrade services, namely, providing upgrade, upselling, and trade-in solutions to consumers with existing tickets or reservations regarding enhanced experiences for travel, entertainment, lodging, hospitality, cruises and sporting events; Providing information on the administration of a customer loyalty program via a website; Promoting the sale of goods and services through a consumer loyalty program