DOWNLOADABLE REPORTS FOR POST-BID MEASUREMENT OF AD IMPRESSIONS FOR INVALID TRAFFIC (IVT), VIEWABILITY, PRIVACY COMPLIANCE, SUPPLY CHAIN OPTIMIZATION, AND RELATED INSIGHTS; DOWNLOADABLE DATA FEEDS FOR PRE-BID FRAUD PREVENTION AND RISK MITIGATION; DOWNLOADABLE REPORTS FOR QUALITY INTELLIGENCE AND RANKINGS OF PUBLISHERS, APPLICATIONS, AND SELLERS FOR CAMPAIGN PLANNING, PARTNER VETTING AND FRAUD DETECTION

Software as a service (SAAS) services featuring software for web and advertising analytics; providing online non-downloadable software for tracking website traffic, e-commerce activity, customer loyalty, and sales conversion rates; software platform as a service (PaaS) services featuring software for tracking website activity and for managing and monitoringthe performance and effectiveness of websites, online advertising and online marketing campaigns; application service provider featuring s...