Entertainment services, namely, providing online augmented reality and mixed reality computer games; Providing virtual environments in the nature of online mixed reality computer games in which users can interact through social games for recreational, leisure or entertainment purposes; entertainment services, namely, providing online video games and organizing video game competitions via the Internet, computers, and wireless devices for use on mobile phones, computers and mobile devices

Computer software sold as an integral component of optical, electronic, [ RFID, ] and magnetic data readers for collecting, transmitting, storing, and sharing data captured from optical, electronic, [ RFID, ] and magnetic data readers