ONLINE RETAIL STORE SERVICES OF COUPONS FOR DISCOUNTED GOLF AT PARTICIPATING COURSES; ADMINISTRATION OF A DISCOUNT PROGRAM FOR ENABLING PARTICIPANTS TO DISCOUNTS ON GOODS AND SERVICES THROUGH USE OF A DISCOUNT MEMBERSHIP CARD IN THE FIELD OF GOLF COURSES

Organizing and conducting golf tournaments and related entertainment events; arranging golf-playing privileges for cardholders at participating golf courses, clubs and resorts; arranging discounts at golf courses, clubs and resorts for cardholding golfers; providing information, via a global computer network, in the field of golf and golf courses; online retail sales of coupons for discounted golf at participating courses