Promoting the goods and services of others through e-mail advertising announcements that link to a custom multimedia program in the form of an animation and/or video movie describing a product or service

COMPUTER SOFTWARE FOR USE IN CONNECTION WITH DIGITAL VISUAL MEDIA, SUCH AS TELEVISION SHOWS AND MOVIES, WHICH MARKS, RETAINS AND DESIGNATES OBJECTS SO MARKED FOR PURPOSES OF THE VIEWER'S OBTAINING ADDITIONAL INFORMATION, SUCH AS EDUCATIONAL, HISTORICAL, SALES OR COMMERCIAL INFORMATION, REGARDING THE MARKED OBJECTS, OR FACILITATING THE VIEWER'S NAVIGATION TO OTHER CONTENT AREAS