Software as a service (SAAS) services, featuring software for use in the detection, monitoring, validation and blocking of invalid ad clicks, including fraudulent ad clicks, malicious ad clicks, bot ad clicks, spam ad clicks, accidental ad clicks, "click farm" ad clicks, brand haters ad clicks and competitors ad clicks; Software as a service (SAAS) services, featuring software for use in click fraud protection services for PPC (pay per click) advertisers that separates and differentiates betw...