PROVIDING COMPUTERIZED DATABASE MANAGEMENT SERVICES FOR OTHERS, NAMELY, CREATING AND OPERATING A DATABASE OF NAMES AND BIRTHDAYS OF A COMPANY'S CLIENTS FOR THE DISSEMINATION OF COMPLIMENTARY GIFTS, CARDS, COUPONS, AND THE LIKE; PROVIDING ADVERTISING LINKS TO ONLINE RETAIL SERVICES FEATURING PARTY FAVORS AND PARTY THEME PACKAGES; ADVERTISING THE GOODS AND SERVICES OF OTHERS BY PLACING ADVERTISEMENTS ON A GLOBAL COMPUTER NETWORK