On-line retail store services featuring a range of dog products, namely, collars, connected collars, leashes, two-way dog walking leads, harnesses, leads, safety belts for vehicles, toys, chew toys, puzzles, treats, treat jars, storage bins, snuffle mats, licking mats, feeders, bowls, bowl mats, paw balm, oral care water additives, prebiotic supplements, probiotics supplements, travel carriers, backpacks, tags, electronic trackers, electronic activity trackers, and electronic health monitors