printed materials; namely, newspapers and magazines whose field of interest is politics, news, current events, lifestyle, science, health, entertainment, the arts, fashion, sports, personalities, finance, human relations, business, travel, and environment; almanacs; calendars; portfolio type stationery folders; desk top stationery cabinets

Printed matter, namely post cards, greeting cards, occasion cards in the nature of visiting cards, guest books, writing paper, unmounted photographs, magazines for women and parents and containing articles and information about their interests and concerns, books and general circulation newspapers covering topics relating to the family, cardboard display stands for merchandising products of others, stationery