| Serial Number | 86231689 |
| Word Mark | KELLEY BLUE BOOK OFFICIAL GUIDE |
| Filing Date | Tuesday, March 25, 2014 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Monday, August 25, 2025 |
| Registration Number | 4714942 |
| Registration Date | Tuesday, April 7, 2015 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 20, 2015 |
| Description of Mark | The mark consists of a ribbon on which is affixed a seal with the words "KELLEY BLUE BOOK OFFICIAL GUIDE". |
| Goods and Services | Computer application software for mobile phones, [ portable media players, ] handheld computers, namely, software featuring information in the fields of vehicle pricing and vehicular inventory management, information on vehicles to help guide consumers in their purchase of a new or used vehicle, information about vehicles for sale, vehicle rankings, ratings, and reviews, and information about vehicle cost, financing, insurance, and rebates and incentives; computer application software for mobile phones, portable media players, handheld computers, namely, software to assist customers in locating automotive dealers and to match consumer requests for vehicle pricing and information to automotive dealers |
| Amendment to a Registration/Renewal Certificate | The drawing is amended to appear as follows: PUBLISH NEW CUT. |
| Section 2(f) Limitation Statement | as to "BLUE BOOK" |
| Goods and Services | Vehicle valuation services |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Computerized on-line website and databases featuring information about vehicles for sale, vehicle rankings, ratings, and reviews, and information about vehicle cost, financing, insurance, and rebates and incentives; marketing, promotion, and advertising services for vehicle dealerships; providing an online directory information service featuring information regarding vehicles in the nature of classified and display advertisements; web-based online portal for vehicle dealers and financers to access vehicle specifications and pricing information; providing product information on vehicle specifications and pricing to consumers and vehicle dealers via the Internet; providing lead generation activities and services; providing vehicle leads for businesses in the motor vehicle industry; [ inventory control; ] inventory management; business research and data analysis services in the field of vehicle sales |
| NOT AVAILABLE | "OFFICIAL GUIDE" |
| Goods and Services | [ Non-downloadable software for vehicular inventory management; ] non-downloadable software for use in lead generation for vehicle dealers; computerized on-line website featuring technology that enables users to locate automotive dealers and match consumer requests for vehicle pricing and information to automotive dealers; product research in the automotive field |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 8, 2014 |
| Primary Code | 009 |
| First Use Anywhere Date | Monday, July 30, 2012 |
| First Use In Commerce Date | Monday, July 30, 2012 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 8, 2014 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, July 30, 2012 |
| First Use In Commerce Date | Monday, July 30, 2012 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 8, 2014 |
| Primary Code | 036 |
| First Use Anywhere Date | Monday, July 30, 2012 |
| First Use In Commerce Date | Monday, July 30, 2012 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 8, 2014 |
| Primary Code | 042 |
| First Use Anywhere Date | Monday, July 30, 2012 |
| First Use In Commerce Date | Monday, July 30, 2012 |
| Party Name | Kelley Blue Book Co., Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Irvine, CA 92618 |
| Party Name | Kelley Blue Book Co., Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Irvine, CA 92618 |
| Party Name | Kelley Blue Book Co., Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Irvine, CA 92618 |
| Event Date | Event Description |
| Tuesday, April 8, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, November 13, 2014 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, March 28, 2014 | NEW APPLICATION ENTERED |
| Wednesday, April 9, 2014 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, June 26, 2014 | ASSIGNED TO EXAMINER |
| Wednesday, July 2, 2014 | NON-FINAL ACTION WRITTEN |
| Wednesday, July 2, 2014 | NON-FINAL ACTION E-MAILED |
| Wednesday, July 2, 2014 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, December 2, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 31, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 20, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 7, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 7, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, April 6, 2021 | TEAS SECTION 8 & 15 RECEIVED |
| Thursday, November 13, 2014 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, November 14, 2014 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, December 15, 2014 | ASSIGNED TO LIE |
| Monday, December 15, 2014 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, January 20, 2015 | PUBLISHED FOR OPPOSITION |
| Monday, August 11, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, August 5, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, August 5, 2021 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, August 5, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Sunday, April 7, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Wednesday, March 19, 2025 | TEAS SECTION 7 REQUEST RECEIVED |
| Wednesday, March 19, 2025 | TEAS SECTION 8 & 9 RECEIVED |
| Monday, August 25, 2025 | AMENDMENT UNDER SECTION 7 - PROCESSED |
| Monday, August 25, 2025 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Monday, August 25, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Tuesday, September 16, 2025 | NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED |
| Monday, August 25, 2025 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |