KEEPING IT SIMPLE. Trademark

Trademark Overview


On Thursday, August 22, 2013, a trademark application was filed for KEEPING IT SIMPLE. with the United States Patent and Trademark Office. The USPTO has given the KEEPING IT SIMPLE. trademark a serial number of 86044880. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, February 14, 2025. This trademark is owned by U.S. Venture, Inc.. The KEEPING IT SIMPLE. trademark is filed in the Advertising, Business and Retail Services and Construction & Repair Services categories with the following description:

Automobile service station services

Retail store services featuring convenience store items and gasoline
keeping it simple.

General Information


Serial Number86044880
Word MarkKEEPING IT SIMPLE.
Filing DateThursday, August 22, 2013
Status710 - CANCELLED - SECTION 8
Status DateFriday, February 14, 2025
Registration Number4577486
Registration DateTuesday, July 29, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 12, 2013

Trademark Statements


Goods and ServicesAutomobile service station services
Goods and ServicesRetail store services featuring convenience store items and gasoline

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, February 14, 2025
Primary Code035
First Use Anywhere DateWednesday, July 31, 2013
First Use In Commerce DateWednesday, July 31, 2013

International Class037 - Building construction; repair; installation services.
US Class Codes100, 103, 106
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, February 14, 2025
Primary Code037
First Use Anywhere DateWednesday, July 31, 2013
First Use In Commerce DateWednesday, July 31, 2013

Trademark Owner History


Party NameU.S. Venture, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressAppleton, WI 54915

Party NameU.S. Venture, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressAppleton, WI 54915

Party NameU.S. Venture, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressAppleton, WI 54915

Trademark Events


Event DateEvent Description
Tuesday, November 12, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Monday, August 26, 2013NEW APPLICATION ENTERED
Friday, August 30, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, September 30, 2013ASSIGNED TO EXAMINER
Tuesday, October 1, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 23, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 12, 2013PUBLISHED FOR OPPOSITION
Tuesday, January 7, 2014NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Saturday, June 21, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, July 29, 2014REGISTERED-PRINCIPAL REGISTER
Monday, July 29, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, June 12, 2020TEAS SECTION 8 & 15 RECEIVED
Wednesday, April 9, 2014ASSIGNED TO EXAMINER
Wednesday, May 14, 2014TEAS STATEMENT OF USE RECEIVED
Wednesday, May 14, 2014USE AMENDMENT FILED
Tuesday, June 10, 2014STATEMENT OF USE PROCESSING COMPLETE
Friday, June 6, 2014CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, June 17, 2014ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, September 1, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Tuesday, September 1, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, September 1, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, July 29, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, February 14, 2025CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9