KEEP THAT ENGINE ALIVE Trademark

Trademark Overview

On Tuesday, January 31, 1995, a trademark application was filed for KEEP THAT ENGINE ALIVE with the United States Patent and Trademark Office. The USPTO has given the KEEP THAT ENGINE ALIVE trademark a serial number of 74628072. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, July 9, 2025. This trademark is owned by Lucas Oil Products, Inc.. The KEEP THAT ENGINE ALIVE trademark is filed in the Lubricant & Fuel Products category with the following description:

non-chemical motor oil additive, gasoline additive, diesel fuel additive, power steering fluid additive, and transmission fluid additive; lubricating gun oil and hub oil, air tool lubricant and fifth wheel trailer lubricant
keep that engine alive

General Information

Serial Number74628072
Word MarkKEEP THAT ENGINE ALIVE
Filing DateTuesday, January 31, 1995
Status800 - REGISTERED AND RENEWED
Status DateWednesday, July 9, 2025
Registration Number1948817
Registration DateTuesday, January 16, 1996
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 24, 1995

Trademark Statements

Amendment to a Registration/Renewal CertificateThe drawing is amended to appear as follows: KEEP THAT ENGINE ALIVE In the statement, a standard character claim has been inserted. 
Goods and Servicesnon-chemical motor oil additive, gasoline additive, diesel fuel additive, power steering fluid additive, and transmission fluid additive; lubricating gun oil and hub oil, air tool lubricant and fifth wheel trailer lubricant

Classification Information

International Class004 - Industrial oils and greases; lubricants; dust absorbing, wetting and binding compositions; fuels (including motor spirit) and illuminants; candles and wicks for lighting.
US Class Codes001, 006, 015
Class Status Code6 - Active
Class Status DateThursday, April 27, 1995
Primary Code004
First Use Anywhere DateSaturday, July 29, 1989
First Use In Commerce DateSaturday, July 29, 1989

Trademark Owner History

Party NameLUCAS OIL PRODUCTS, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressIndianapolis, IN 46240
Party NameLucas Oil Products, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressIndianapolis, IN 46240
Party NameLucas Oil Products, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressCorona, CA 91719
Party NameLucas Oil Products, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCorona, CA 91719

Trademark Events

Event DateEvent Description
Wednesday, April 12, 2006REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Thursday, January 7, 2016REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Wednesday, July 9, 2025REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Thursday, January 7, 2016CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, June 27, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, June 27, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, July 13, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, February 16, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, March 20, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, December 10, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 7, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, July 9, 2025AMENDMENT UNDER SECTION 7 - PROCESSED
Thursday, January 30, 2025TEAS SECTION 7 REQUEST RECEIVED
Tuesday, July 11, 1995NON-FINAL ACTION MAILED
Thursday, August 3, 1995APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, July 13, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, February 16, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, March 20, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, December 10, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, February 14, 2002REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, December 7, 2001REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Friday, January 13, 2006REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Wednesday, April 12, 2006REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, January 7, 2016REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, July 9, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, September 22, 1995NOTICE OF PUBLICATION
Tuesday, October 24, 1995PUBLISHED FOR OPPOSITION
Tuesday, October 24, 1995PUBLISHED FOR OPPOSITION
Tuesday, July 13, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, February 16, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, March 20, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, December 10, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, January 13, 2006TEAS SECTION 8 & 9 RECEIVED
Wednesday, October 28, 2015TEAS SECTION 8 & 9 RECEIVED
Monday, January 20, 2025TEAS SECTION 8 & 9 RECEIVED
Tuesday, January 16, 1996REGISTERED-PRINCIPAL REGISTER
Friday, March 31, 2006ASSIGNED TO PARALEGAL
Sunday, November 4, 2007TEAS WITHDRAWAL OF ATTORNEY RECEIVED
Thursday, January 7, 2016NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, July 9, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, January 16, 2025COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, July 13, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, February 16, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, March 20, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, December 10, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, June 12, 2007CASE FILE IN TICRS
Tuesday, July 25, 1995CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, June 29, 1995ASSIGNED TO EXAMINER
Tuesday, July 13, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, February 16, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, March 20, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, December 10, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Sunday, November 4, 2007WITHDRAWAL OF ATTORNEY GRANTED
Tuesday, July 29, 2025NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED

Related Keywords

alive engine keep additive fluid lubricant tool lubricating fifth trailer wheel transmission steering