KEEP IT SMART Trademark

Trademark Overview

On Friday, January 6, 2023, a trademark application was filed for KEEP IT SMART with the United States Patent and Trademark Office. The USPTO has given the KEEP IT SMART trademark a serial number of 97744128. The federal status of this trademark filing is REGISTERED as of Tuesday, March 3, 2026. This trademark is owned by Energy Brands Inc.. The KEEP IT SMART trademark is filed in the Light Beverage Products category with the following description:

Non-alcoholic beverages, namely, drinking water, bottled drinking water, drinking water containing electrolytes, drinking water containing antioxidants, flavored water, flavored enhanced water, bottled drinking water containing antioxidants, bottled alkaline water, carbonated water; non-alcoholic water-based beverages containing tea extracts, fruit extracts and herbal extracts; non-alcoholic water beverages with tea flavor
keep it smart

General Information

Serial Number97744128
Word MarkKEEP IT SMART
Filing DateFriday, January 6, 2023
Status700 - REGISTERED
Status DateTuesday, March 3, 2026
Registration Number8161695
Registration DateTuesday, March 3, 2026
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 19, 2023

Trademark Statements

Goods and ServicesNon-alcoholic beverages, namely, drinking water, bottled drinking water, drinking water containing electrolytes, drinking water containing antioxidants, flavored water, flavored enhanced water, bottled drinking water containing antioxidants, bottled alkaline water, carbonated water; non-alcoholic water-based beverages containing tea extracts, fruit extracts and herbal extracts; non-alcoholic water beverages with tea flavor

Classification Information

International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateMonday, January 30, 2023
Primary Code032
First Use Anywhere DateFriday, June 27, 2025
First Use In Commerce DateFriday, June 27, 2025

Trademark Owner History

Party NameEnergy Brands Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressAtlanta, GA 30313
US
Party NameEnergy Brands Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressAtlanta, GA 30313
US
Party NameEnergy Brands Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressAtlanta, GA 30313
US

Trademark Events

Event DateEvent Description
Tuesday, January 10, 2023NEW APPLICATION ENTERED
Monday, January 30, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, September 29, 2023ASSIGNED TO EXAMINER
Saturday, November 11, 2023EXAMINERS AMENDMENT -WRITTEN
Saturday, November 11, 2023EXAMINERS AMENDMENT E-MAILED
Saturday, November 11, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Saturday, November 11, 2023EXAMINER'S AMENDMENT ENTERED
Saturday, November 11, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 29, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 19, 2023PUBLISHED FOR OPPOSITION
Tuesday, December 19, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 13, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, August 12, 2024SOU TEAS EXTENSION RECEIVED
Monday, August 12, 2024SOU EXTENSION 1 FILED
Monday, August 12, 2024SOU EXTENSION 1 GRANTED
Monday, August 12, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, July 3, 2025TEAS PETITION TO REVIVE RECEIVED
Thursday, July 3, 2025PETITION TO REVIVE-GRANTED
Thursday, July 3, 2025NOTICE OF REVIVAL - E-MAILED
Thursday, July 3, 2025SOU EXTENSION RECEIVED WITH TEAS PETITION
Thursday, July 3, 2025TEAS STATEMENT OF USE RECEIVED
Thursday, January 8, 2026CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, February 12, 2025SOU EXTENSION 2 FILED
Thursday, January 8, 2026SOU EXTENSION 2 GRANTED
Thursday, July 3, 2025USE AMENDMENT FILED
Thursday, January 8, 2026STATEMENT OF USE PROCESSING COMPLETE
Friday, January 9, 2026NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, February 11, 2026ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, February 11, 2026NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, March 3, 2026REGISTERED-PRINCIPAL REGISTER
Tuesday, March 3, 2026NOTICE OF REGISTRATION CONFIRMATION EMAILED

Related Keywords

smart keep water drinking containing bottled beverages extracts alcoholic flavored antioxidants fruit