
| Serial Number | 98705010 |
| Word Mark | KEEP IT MELLOW. |
| Filing Date | Monday, August 19, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 13, 2025 |
| Registration Number | 7793188 |
| Registration Date | Tuesday, May 13, 2025 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, March 25, 2025 |
| Description of Mark | The mark consists of the words "KEEP IT" in an arch over the upper left side of the word "MELLOW.". |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Retail store services featuring home décor, lighting, small furniture, jewelry, clothing, bags and handbags, dinnerware, drinkware, vases, candles, sunglasses, headbands, hair clips, makeup brushes, makeup mirrors, face masks, makeup tools and applicators, blankets, and electronic accessories namely wireless speakers, phone chargers, lamps, and hand warmers |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, August 19, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, August 1, 2024 |
| First Use In Commerce Date | Thursday, August 1, 2024 |
| Party Name | TanRara LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Knoxville, TN 37922 |
| Party Name | TanRara LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Knoxville, TN 37922 |
| Party Name | TanRara LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Knoxville, TN 37922 |
| Event Date | Event Description |
| Monday, August 19, 2024 | NEW APPLICATION ENTERED |
| Sunday, March 2, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, March 3, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, March 4, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, March 4, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, March 4, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, March 4, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, March 4, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 19, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 25, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 25, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 13, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 13, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |