| Serial Number | 98549915 |
| Word Mark | JUMEX EXCELENCIA DESDE 1961 HARD NECTAR |
| Filing Date | Tuesday, May 14, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, December 10, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 10, 2024 |
| Description of Mark | The mark consists of a blue background with the word "JUMEX" and a three-leaf design therein, above the words "EXCELENCIA DESDE 1961" and adjoining two-leaf designs, above a yellow banner outlined in blue and containing blue screws in the shape of a yellow "X" and containing the words "HARD NECTAR". The words "JUMEX" and "EXCELENCIA DESDE 1961" are white, the words "HARD NECTAR" are blue, and the leaf designs are green, except that the veins of the leaves in the designs are blue. |
| Pseudo Mark | JUMEX EXCELENCIA DESDE NINETEEN SIXTY ONE HARD NECTAR |
| Pseudo Mark | JUMEX EXCELENCIA DESDE ONE THOUSAND NINE HUNDRED SIXTY ONE HARD NECTAR |
| Pseudo Mark | JUMEX EXCELENCIA DESDE ONE NINE SIX ONE HARD NECTAR |
| Indication of Colors claimed | The color(s) blue, white, yellow, and green are claimed as a feature of the mark. |
| Goods and Services | Alcoholic beverages, except beers; alcoholic preparations for making beverages, namely, alcoholic cocktail mixes |
| NOT AVAILABLE | "EXCELENCIA DESDE 1961 HARD NECTAR" |
| Translation of Words in Mark | The English translation of "EXCELENCIA DESDE 1961" in the mark is "EXCELLENCE SINCE 1961". |
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 14, 2024 |
| Primary Code | 033 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Comercializadora Eloro S.A. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Ecatepec de Morelos 55340 MX |
| Party Name | Comercializadora Eloro S.A. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Ecatepec de Morelos 55340 MX |
| Event Date | Event Description |
| Tuesday, May 14, 2024 | NEW APPLICATION ENTERED |
| Thursday, August 8, 2024 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, August 8, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, October 25, 2024 | ASSIGNED TO EXAMINER |
| Tuesday, November 12, 2024 | NON-FINAL ACTION E-MAILED |
| Tuesday, November 12, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, November 12, 2024 | NON-FINAL ACTION WRITTEN |
| Friday, November 15, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, November 15, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, November 15, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Friday, November 15, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Friday, November 15, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 4, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 10, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 10, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |