JUMEX AGUAS FRESCAS MADE WITH MEXICAN FLAVORS Trademark
Trademark Overview
On Thursday, May 9, 2024, a trademark application was filed for JUMEX AGUAS FRESCAS MADE WITH MEXICAN FLAVORS with the United States Patent and Trademark Office. The USPTO has given the JUMEX AGUAS FRESCAS MADE WITH MEXICAN FLAVORS trademark a serial number of 98542000. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, June 10, 2025. This trademark is owned by Comercializadora Eloro, S.A.. The JUMEX AGUAS FRESCAS MADE WITH MEXICAN FLAVORS trademark is filed in the Light Beverage Products category with the following description:
Flavored waters; fruit drinks
General Information
| Serial Number | 98542000 |
| Word Mark | JUMEX AGUAS FRESCAS MADE WITH MEXICAN FLAVORS |
| Filing Date | Thursday, May 9, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, June 10, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 10, 2025 |
Trademark Statements
| Description of Mark | The mark consists of the stacked stylized wording "JUMEX", "AGUAS", and "FRESCAS" in white, with the letters in the words "AGUAS" and "FRESCAS" appearing also with a light blue shadow, all on a dark blue diamond shaped carrier with a bright green outline. There is also a green three point leaf above the letter "M" in "JUMEX", and three stacked bright green curved shapes on either side of the word "AGUAS". The stacked wording "MADE WITH", "MEXICAN" and "FLAVORS" in white appears in smaller lettering above and partially obstructing the top point of the diamond carrier design, in the center of eight curved bright green shapes. Below and on top of the bottom of the diamond carrier, partially obstructing the bottom point of the diamond, are two lifelike limes and a slice of lime, one sliced in half and facing the front of the mark. This all appears on a background of designs of limes and various miscellaneous geometric shapes in lime green, light green, sky blue, dark blue, and cream, the very bottom of the mark, behind the limes, showing a bright green horizontal rectangular shape below a dark blue horizontal scallop design, above upward curving semicircles above smaller shaded circles and dark blue curved shapes. |
| Indication of Colors claimed | The color(s) white, light blue, dark blue, bright green, green, lime green, light green, cream, and sky blue is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "AGUAS FRESCAS" and "MADE WITH MEXICAN FLAVORS" |
| Goods and Services | Flavored waters; fruit drinks |
| Translation of Words in Mark | The English translation of "AGUAS FRESCAS" in the mark is "FRESH WATERS". |
Classification Information
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 9, 2024 |
| Primary Code | 032 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Comercializadora Eloro, S.A. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Xalostoc 55340
MX |
| Party Name | Comercializadora Eloro, S.A. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Xalostoc 55340
MX |
Trademark Events
| Event Date | Event Description |
| Thursday, May 9, 2024 | NEW APPLICATION ENTERED |
| Thursday, November 7, 2024 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, November 7, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Sunday, November 24, 2024 | NON-FINAL ACTION WRITTEN |
| Sunday, November 24, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Sunday, February 9, 2025 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Sunday, February 9, 2025 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Friday, November 22, 2024 | ASSIGNED TO EXAMINER |
| Sunday, November 24, 2024 | NON-FINAL ACTION E-MAILED |
| Friday, May 9, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, May 9, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, May 9, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, May 12, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 4, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 10, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 10, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
