JOSE CUERVO THE ORIGINAL MARGARITA MIX CLASSIC LIME Trademark

Trademark Overview


On Friday, October 3, 2008, a trademark application was filed for JOSE CUERVO THE ORIGINAL MARGARITA MIX CLASSIC LIME with the United States Patent and Trademark Office. The USPTO has given the JOSE CUERVO THE ORIGINAL MARGARITA MIX CLASSIC LIME trademark a serial number of 77585600. The federal status of this trademark filing is REGISTERED AND RENEWED as of Sunday, April 23, 2023. This trademark is owned by Tequila Cuervo La Rojena, S.A. de C.V.. The JOSE CUERVO THE ORIGINAL MARGARITA MIX CLASSIC LIME trademark is filed in the Light Beverage Products category with the following description:

Non-alcoholic cocktail mix
jose cuervo the original margarita mix classic lime

General Information


Serial Number77585600
Word MarkJOSE CUERVO THE ORIGINAL MARGARITA MIX CLASSIC LIME
Filing DateFriday, October 3, 2008
Status800 - REGISTERED AND RENEWED
Status DateSunday, April 23, 2023
Registration Number4125768
Registration DateTuesday, April 10, 2012
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, April 28, 2009

Trademark Statements


Description of MarkThe mark consists of the words "JOSE CUERVO" in black with a gold border in special script, the words "THE ORIGINAL MARGARITA MIX" in white on a red ribbon with gold lining, the words "CLASSIC LIME" in white on a red ribbon with gold border, a representation of a bust of a woman having Caucasian skin tone, red lips, brown eyes and eyebrows and brown and black hair with orange flowers having yellow buds and green leaves, a margarita glass in yellow with a white rim, with two whole limes in green, two sliced limes in green and white representation all on a green background with a representation of scenery consisting of a sunset in orange, yellow and gold, green ground, blue, pink and purple sky all within a black and gold rectangular block.
Indication of Colors claimedThe color(s) black, gold, white, red, Caucasian skin tones, brown, green, orange, yellow, blue, and pink and purple is/are claimed as a feature of the mark.
Translation of Words in MarkThe English translation of "CUERVO" is crow or raven.
NOT AVAILABLE"CLASSIC LIME" AND "THE ORIGINAL MARGARITA MIX"
Goods and ServicesNon-alcoholic cocktail mix

Classification Information


International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateTuesday, October 7, 2008
Primary Code032
First Use Anywhere DateTuesday, December 14, 2010
First Use In Commerce DateTuesday, December 14, 2010

Trademark Owner History


Party NameBECLE, S.A.B. DE C.V.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressMexico City 01210
MX

Party NameTequila Cuervo La Rojena, S.A. de C.V.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressJalisco, Codigo 45070
MX

Party NameTequila Cuervo La Rojena, S.A. de C.V.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressJalisco, Codigo 45070
MX

Party NameTequila Cuervo La Rojena, S.A. de C.V.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCodigo 45070
MX

Trademark Events


Event DateEvent Description
Tuesday, October 7, 2008NEW APPLICATION ENTERED
Wednesday, October 8, 2008NOTICE OF DESIGN SEARCH CODE MAILED
Friday, January 9, 2009NON-FINAL ACTION MAILED
Tuesday, December 30, 2008ASSIGNED TO EXAMINER
Friday, January 9, 2009NON-FINAL ACTION WRITTEN
Monday, February 23, 2009PAPER RECEIVED
Tuesday, February 24, 2009ASSIGNED TO LIE
Thursday, January 21, 2010SOU TEAS EXTENSION RECEIVED
Tuesday, February 24, 2009CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, February 24, 2009AMENDMENT FROM APPLICANT ENTERED
Saturday, March 21, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, March 23, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, April 8, 2009NOTICE OF PUBLICATION
Tuesday, April 28, 2009PUBLISHED FOR OPPOSITION
Tuesday, July 21, 2009NOA MAILED - SOU REQUIRED FROM APPLICANT
Thursday, January 21, 2010SOU EXTENSION 1 FILED
Thursday, January 21, 2010SOU EXTENSION 1 GRANTED
Wednesday, July 21, 2010SOU TEAS EXTENSION RECEIVED
Wednesday, July 21, 2010SOU EXTENSION 2 FILED
Tuesday, August 17, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, August 17, 2010SOU EXTENSION 2 GRANTED
Monday, February 7, 2011SOU EXTENSION 3 GRANTED
Wednesday, August 18, 2010NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
Friday, January 21, 2011SOU TEAS EXTENSION RECEIVED
Friday, January 21, 2011SOU EXTENSION 3 FILED
Tuesday, July 26, 2011NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
Friday, January 20, 2012SOU EXTENSION 5 FILED
Monday, January 23, 2012SOU EXTENSION 5 GRANTED
Tuesday, February 7, 2012TEAS STATEMENT OF USE RECEIVED
Tuesday, February 8, 2011NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
Thursday, July 21, 2011SOU TEAS EXTENSION RECEIVED
Thursday, July 21, 2011SOU EXTENSION 4 FILED
Monday, July 25, 2011SOU EXTENSION 4 GRANTED
Friday, January 20, 2012SOU TEAS EXTENSION RECEIVED
Tuesday, January 24, 2012NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
Tuesday, February 7, 2012USE AMENDMENT FILED
Wednesday, February 15, 2012STATEMENT OF USE PROCESSING COMPLETE
Thursday, March 8, 2012LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, April 10, 2012REGISTERED-PRINCIPAL REGISTER
Tuesday, April 10, 2018TEAS SECTION 8 & 15 RECEIVED
Thursday, April 19, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, April 19, 2018REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, April 19, 2018NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, October 21, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Saturday, April 10, 2021COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, October 11, 2022TEAS SECTION 8 & 9 RECEIVED
Sunday, April 23, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sunday, April 23, 2023REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Sunday, April 23, 2023REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, April 24, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, December 19, 2024TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
Thursday, December 19, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, December 19, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, December 19, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, December 19, 2024TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Thursday, December 19, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, December 19, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, March 9, 2012NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
Tuesday, February 28, 2012ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED