JOSE CUERVO AUTHENTIC MARGARITAS CLASSIC LIME FABRICA LA ROJENA Trademark

Trademark Overview


On Friday, July 2, 2010, a trademark application was filed for JOSE CUERVO AUTHENTIC MARGARITAS CLASSIC LIME FABRICA LA ROJENA with the United States Patent and Trademark Office. The USPTO has given the JOSE CUERVO AUTHENTIC MARGARITAS CLASSIC LIME FABRICA LA ROJENA trademark a serial number of 85077557. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, February 7, 2025. This trademark is owned by Tequila Cuervo La Rojena, S.A. de C.V.. The JOSE CUERVO AUTHENTIC MARGARITAS CLASSIC LIME FABRICA LA ROJENA trademark is filed in the Wines & Spirits category with the following description:

Alcoholic cocktail mixes
jose cuervo authentic margaritas classic lime fabrica la rojena

General Information


Serial Number85077557
Word MarkJOSE CUERVO AUTHENTIC MARGARITAS CLASSIC LIME FABRICA LA ROJENA
Filing DateFriday, July 2, 2010
Status710 - CANCELLED - SECTION 8
Status DateFriday, February 7, 2025
Registration Number4572636
Registration DateTuesday, July 22, 2014
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, May 10, 2011

Trademark Statements


Description of MarkThe mark consists of the words "JOSE CUERVO" in stylized letters in black, the word "AUTHENTIC" in gold on a black and gold banner, the word "MARGARITAS" in white on a red banner with gold trim with a the top of a plant in blue, the words "CLASSIC LIME" in white on a green banner with gold trim, a wax seal in irregular pattern in red with the words "FABRICA LA ROJENA" in gold with a crest with a design of a raven, agave plant and coa all surrounded by floral leaves and a ribbon design all in gold, green limes, red and yellow flowers and a glass with green liquid all appearing on a blue, green, yellow background.
Indication of Colors claimedThe color(s) black, white, green, red, blue, yellow, and gold is/are claimed as a feature of the mark.
Translation of Words in MarkThe English translation of "CUERVO" and "FABRICA LA ROJENA" in the mark is "RAVEN" and "THE ROJENA FACTORY".
Goods and ServicesAlcoholic cocktail mixes
NOT AVAILABLE"AUTHENTIC" "CLASSIC LIME" AND "MARGARITAS"

Classification Information


International Class033 - Alcoholic beverages (except beers).
US Class Codes047, 049
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, February 7, 2025
Primary Code033
First Use Anywhere DateMonday, July 1, 2013
First Use In Commerce DateMonday, July 1, 2013

Trademark Owner History


Party NameBECLE, S.A.B. DE C.V.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressMexico City 01210
MX

Party NameTequila Cuervo La Rojena, S.A. de C.V.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressJalisco, Codigo 45070
MX

Party NameTequila Cuervo La Rojena, S.A. de C.V.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressJalisco, Codigo 45070
MX

Party NameTequila Cuervo La Rojena, S.A. de C.V.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCodigo 45070
MX

Trademark Events


Event DateEvent Description
Tuesday, December 28, 2010TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, July 6, 2010NEW APPLICATION ENTERED
Thursday, July 8, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, July 9, 2010NOTICE OF DESIGN SEARCH CODE MAILED
Monday, July 19, 2010ASSIGNED TO EXAMINER
Friday, July 23, 2010NON-FINAL ACTION WRITTEN
Friday, July 23, 2010NON-FINAL ACTION MAILED
Monday, November 29, 2010TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, December 21, 2010ASSIGNED TO LIE
Tuesday, December 28, 2010CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, March 18, 2011EXAMINER'S AMENDMENT ENTERED
Sunday, January 16, 2011SUSPENSION LETTER WRITTEN
Tuesday, January 18, 2011LETTER OF SUSPENSION MAILED
Tuesday, March 1, 2011TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, March 1, 2011TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Tuesday, March 1, 2011TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, March 1, 2011CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, March 18, 2011EXAMINERS AMENDMENT -WRITTEN
Friday, March 18, 2011EXAMINERS AMENDMENT E-MAILED
Friday, March 18, 2011NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, July 2, 2012SOU TEAS EXTENSION RECEIVED
Wednesday, March 30, 2011APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 6, 2011LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, May 10, 2011PUBLISHED FOR OPPOSITION
Tuesday, May 10, 2011OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 5, 2011NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, October 25, 2011SOU TEAS EXTENSION RECEIVED
Tuesday, October 25, 2011SOU EXTENSION 1 FILED
Tuesday, October 25, 2011SOU EXTENSION 1 GRANTED
Thursday, October 27, 2011NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, July 4, 2013SOU EXTENSION 4 FILED
Monday, July 2, 2012SOU EXTENSION 2 FILED
Thursday, July 26, 2012SOU EXTENSION 2 GRANTED
Friday, July 20, 2012CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, July 27, 2012NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Saturday, January 5, 2013SOU EXTENSION 3 FILED
Friday, January 11, 2013SOU EXTENSION 3 GRANTED
Monday, January 7, 2013SOU TEAS EXTENSION RECEIVED
Saturday, January 12, 2013NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, July 4, 2013SOU TEAS EXTENSION RECEIVED
Thursday, July 11, 2013SOU EXTENSION 4 GRANTED
Thursday, June 12, 2014ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, July 12, 2013NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, January 6, 2014SOU TEAS EXTENSION RECEIVED
Monday, January 6, 2014SOU EXTENSION 5 FILED
Tuesday, January 14, 2014SOU EXTENSION 5 GRANTED
Wednesday, January 15, 2014NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, May 29, 2014TEAS STATEMENT OF USE RECEIVED
Thursday, May 29, 2014USE AMENDMENT FILED
Wednesday, June 4, 2014STATEMENT OF USE PROCESSING COMPLETE
Tuesday, July 22, 2014REGISTERED-PRINCIPAL REGISTER
Tuesday, September 22, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, June 17, 2014LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, June 18, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, July 22, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, July 22, 2020TEAS SECTION 8 & 15 RECEIVED
Monday, September 28, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, September 28, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, October 21, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, July 20, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, July 20, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, July 20, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, December 19, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, July 20, 2022TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Saturday, July 22, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, December 19, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, December 19, 2024TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
Thursday, December 19, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, December 19, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, December 19, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, December 19, 2024TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Friday, February 7, 2025CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9