| Description of Mark | The mark consists of Trademark Description for Joey Med Logo:1. Mark Description:The trademark consists of the word “joey” in a bold, modern sans-serif font, with the word “med” in smaller, lowercase letters beneath it. The logo includes a distinctive underline beneath “joey” that transitions from a dark blue color on the left to a coral color on the right, creating a smooth gradient effect. This underline visually connects the two elements of the logo, “joey” and “med,” enhancing the overall unity of the design.2. Color Claim:The colors dark blue, teal, coral, and light gray are claimed as a feature of the mark.3. Color Descriptions: • Dark Blue (#001D4A): The color dark blue appears in the text of the word “joey” and “med,” providing a strong, professional, and trustworthy appearance. • Teal (#00A6FB): The color teal appears in the gradient underline beneath “joey,” starting from the right side of the gradient, symbolizing innovation and modernity. • Coral (#FF6F61): The color coral appears in the gradient underline beneath “joey,” starting from the middle and blending into the teal, adding warmth and energy to the logo. • Light Gray (#F5F5F5): The color light gray is used as a neutral background or subtly within the gradient, providing contrast to the other colors and enhancing the logo’s legibility.4. Logo Usage:The logo is intended to be used on a variety of materials, including but not limited to, digital platforms, print media, packaging, promotional items, and other brand-related materials.5. Overall Design:The combination of the dark blue text and the gradient underline creates a modern, sleek, and visually balanced design that reflects the brand’s identity as a forward-thinking, professional, and approachable healthcare service.6. Additional Information:The gradient effect in the underline is an essential element of the mark, providing a distinctive and recognizable visual feature that contributes to the overall brand identity. The logo is designed to be versatile, working effectively in both color and monochrome versions, though the specific colors claimed here are integral to the full expression of the mark. |
