| Serial Number | 99354816 |
| Word Mark | JOET |
| Filing Date | Monday, August 25, 2025 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Monday, August 25, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
| Description of Mark | The mark consists of The mark consists of a stylized, cursive lowercase letter 'j' that is dotted with a 4-point compass design, representing the dot above the letter. This letter and compass are enclosed within a circle, creating a unified emblem. Beneath this design appears the word “JOET” in bold, uppercase letters in Rusilla serif font in a dark green color (#434B3C). JOET is short for Joy Over EveryThing - a key foundation and principle of the brand. The combination of script, compass, and circular border conveys a sense of elegance, guidance, and refinement, in line with the brand’s identity in fine jewelry. The uploaded image looks like a black background but in use it is transparent and the color claimed is the dark green of the actual logo. |
| Goods and Services | Jewelry; Jewelry for men; Jewelry for women; Jewelry for children |
| Indication of Colors claimed | The color(s) #434B3C ( dark green), #C6C8A7 (tan/light green) is/are claimed as a feature of the mark. |
| International Class | 014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments. |
| US Class Codes | 002, 027, 028, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, August 25, 2025 |
| Primary Code | 014 |
| First Use Anywhere Date | Wednesday, January 1, 2025 |
| First Use In Commerce Date | Wednesday, January 1, 2025 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Columbia, MD 21045 |
| Event Date | Event Description |
| Monday, August 25, 2025 | NEW APPLICATION ENTERED |
| Monday, August 25, 2025 | APPLICATION FILING RECEIPT MAILED |