JEL- Ü SHOTS BRÜ BROTHERS COFFEE Trademark
Trademark Overview
On Monday, June 10, 2024, a trademark application was filed for JEL- Ü SHOTS BRÜ BROTHERS COFFEE with the United States Patent and Trademark Office. The USPTO has given the JEL- Ü SHOTS BRÜ BROTHERS COFFEE trademark a serial number of 98593228. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Tuesday, March 18, 2025. This trademark is owned by Boyd, James C.. The JEL- Ü SHOTS BRÜ BROTHERS COFFEE trademark is filed in the Staple Food Products category with the following description:
Coffee; Coffee and coffee substitutes; Coffee and artificial coffee; Coffee and tea; Coffee based beverages; Coffee based drinks; Coffee beans; Coffee beverages with milk; Coffee capsules containing coffee for brewing; Coffee capsules, filled; Coffee cherry tea; Coffee drinks; Coffee essences; Coffee essences for use as substitutes for coffee; Coffee extracts; Coffee extracts for use as substitutes for coffee; Coffee extracts in the form of freeze-dried powder for use as substitutes for coffee; Coffee in brewed form; Coffee pods, filled; Coffee substitutes; Coffee-based beverage containing milk; Coffee-based beverages; Coffee-based beverages containing ice cream; Coffee-based beverages containing ice cream (affogato); Coffee-based drinks; Coffee-based drinks containing ice cream; Coffee-based iced beverages; Coffee-based snack foods; Artificial coffee; Artificial coffee and tea; Beverages made of coffee; Beverages with coffee base; Beverages with a coffee base; Brewed coffee; Caffeine-...
General Information
| Serial Number | 98593228 |
| Word Mark | JEL- Ü SHOTS BRÜ BROTHERS COFFEE |
| Filing Date | Monday, June 10, 2024 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Tuesday, March 18, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Coffee; Coffee and coffee substitutes; Coffee and artificial coffee; Coffee and tea; Coffee based beverages; Coffee based drinks; Coffee beans; Coffee beverages with milk; Coffee capsules containing coffee for brewing; Coffee capsules, filled; Coffee cherry tea; Coffee drinks; Coffee essences; Coffee essences for use as substitutes for coffee; Coffee extracts; Coffee extracts for use as substitutes for coffee; Coffee extracts in the form of freeze-dried powder for use as substitutes for coffee; Coffee in brewed form; Coffee pods, filled; Coffee substitutes; Coffee-based beverage containing milk; Coffee-based beverages; Coffee-based beverages containing ice cream; Coffee-based beverages containing ice cream (affogato); Coffee-based drinks; Coffee-based drinks containing ice cream; Coffee-based iced beverages; Coffee-based snack foods; Artificial coffee; Artificial coffee and tea; Beverages made of coffee; Beverages with coffee base; Beverages with a coffee base; Brewed coffee; Caffeine-free coffee; Chocolate bark containing ground coffee beans; Decaffeinated coffee; Einspanner (coffee-based beverages containing whipping cream); Frozen coffee drinks; Ground coffee; Ground coffee beans; Iced coffee; Instant coffee; Powdered coffee in drip bags; Preparations for making coffee-based beverages; Prepared coffee and coffee-based beverages; Protein-enriched coffee; Roasted coffee beans; Semi-frozen coffee drinks; Sugar-coated coffee beans; Unroasted coffee beans; Vegan coffee-based beverages; Vegetal preparations for use as coffee substitutes |
| Description of Mark | The mark consists of Our business name and log uses Futura Font, and the umlaut bean over the letter "u" as a nod to the German brewing heritage of our Cincinnati foundation. We are adding this element to our jel-u shot sku as a signature of our existing brand equity. Including our DBA logo of "Bru Brothers Coffee" circle as the letter "o" in shots is also a unique design element in the design, and also a space saving initiative on the small foil lid that will don the small cups of our espresso jel-u shots. |
| Indication of Colors claimed | The color(s) blue, white is/are claimed as a feature of the mark. |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, June 10, 2024 |
| Primary Code | 030 |
| First Use Anywhere Date | Saturday, August 10, 2024 |
| First Use In Commerce Date | Saturday, August 10, 2024 |
Trademark Owner History
| Party Name | Boyd, James C. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Mason, OH 45040 |
Trademark Events
| Event Date | Event Description |
| Monday, June 10, 2024 | NEW APPLICATION ENTERED |
| Sunday, December 8, 2024 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Sunday, December 8, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 10, 2024 | ASSIGNED TO EXAMINER |
| Tuesday, December 17, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, December 17, 2024 | NON-FINAL ACTION WRITTEN |
| Monday, March 17, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, March 17, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, March 18, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, December 17, 2024 | NON-FINAL ACTION E-MAILED |
