IT'S YOUR FUTURE. LET'S PROTECT IT. Trademark

Trademark Overview


On Tuesday, December 5, 2017, a trademark application was filed for IT'S YOUR FUTURE. LET'S PROTECT IT. with the United States Patent and Trademark Office. The USPTO has given the IT'S YOUR FUTURE. LET'S PROTECT IT. trademark a serial number of 87708852. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Tuesday, April 15, 2025. This trademark is owned by FBL Financial Group, Inc.. The IT'S YOUR FUTURE. LET'S PROTECT IT. trademark is filed in the Insurance & Financial Services category with the following description:

Insurance underwriting services in the fields of life insurance, property and casualty insurance, health and disability insurance; annuity underwriting; investment brokerage services; mutual funds investment; Management and administration of investment funds for others, namely, individual retirement funds; estate trust planning
it's your future. let's protect it.

General Information


Serial Number87708852
Word MarkIT'S YOUR FUTURE. LET'S PROTECT IT.
Filing DateTuesday, December 5, 2017
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateTuesday, April 15, 2025
Registration Number5664596
Registration DateTuesday, January 29, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 13, 2018

Trademark Statements


Pseudo MarkIT IS YOUR FUTURE LET US PROTECT IT
Goods and ServicesInsurance underwriting services in the fields of life insurance, property and casualty insurance, health and disability insurance; annuity underwriting; investment brokerage services; mutual funds investment; Management and administration of investment funds for others, namely, individual retirement funds; estate trust planning

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, December 15, 2017
Primary Code036
First Use Anywhere DateMonday, March 5, 2018
First Use In Commerce DateMonday, March 5, 2018

Trademark Owner History


Party NameFBL Financial Group, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Party NameFBL Financial Group, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Party NameFBL Financial Group, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Trademark Events


Event DateEvent Description
Tuesday, March 13, 2018USE AMENDMENT FILED
Friday, December 8, 2017NEW APPLICATION ENTERED
Friday, December 15, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, March 12, 2018TEAS AMENDMENT OF USE RECEIVED
Tuesday, March 13, 2018AMENDMENT TO USE PROCESSING COMPLETE
Friday, March 16, 2018ASSIGNED TO EXAMINER
Saturday, March 17, 2018USE AMENDMENT ACCEPTED
Tuesday, March 20, 2018NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED
Saturday, March 24, 2018NON-FINAL ACTION WRITTEN
Saturday, March 24, 2018NON-FINAL ACTION E-MAILED
Saturday, March 24, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, September 18, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, September 18, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, September 19, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, September 24, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 24, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 13, 2018PUBLISHED FOR OPPOSITION
Tuesday, November 13, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 29, 2019REGISTERED-PRINCIPAL REGISTER
Thursday, May 19, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, May 19, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, May 19, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, May 19, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, May 19, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, January 3, 2025TEAS SECTION 8 & 15 RECEIVED
Monday, January 29, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, April 15, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, April 15, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, April 15, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED