IT'S WHAT'S INSIDE THAT COUNTS Trademark

Trademark Overview

On Wednesday, November 14, 2012, a trademark application was filed for IT'S WHAT'S INSIDE THAT COUNTS with the United States Patent and Trademark Office. The USPTO has given the IT'S WHAT'S INSIDE THAT COUNTS trademark a serial number of 85779182. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, July 28, 2023. This trademark is owned by Societe des Produits Nestle S.A.. The IT'S WHAT'S INSIDE THAT COUNTS trademark is filed in the Staple Food Products category with the following description:

Pasta; frozen, prepared or packaged meals and/or entrees consisting primarily of pasta; sauces
it's what's inside that counts

General Information

Serial Number85779182
Word MarkIT'S WHAT'S INSIDE THAT COUNTS
Filing DateWednesday, November 14, 2012
Status800 - REGISTERED AND RENEWED
Status DateFriday, July 28, 2023
Registration Number4457685
Registration DateTuesday, December 31, 2013
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 15, 2013

Trademark Statements

Goods and ServicesPasta; frozen, prepared or packaged meals and/or entrees consisting primarily of pasta; sauces
Pseudo MarkIT IS WHAT'S INSIDE THAT COUNTS

Classification Information

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateTuesday, November 20, 2012
Primary Code030
First Use Anywhere DateSunday, December 31, 2000
First Use In Commerce DateSunday, December 31, 2000

Trademark Owner History

Party NameJOSEPH'S GOURMET PASTA COMPANY
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressHaverhill, MA 01830
Party NameJPC ACQUISITION CO.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressGREENWICH, CT 06830
Party NameSociete des Produits Nestle S.A.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
Address1800 Vevey
CH
Party NameSociete des Produits Nestle S.A.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
Address1800 Vevey
CH
Party NameSociete des Produits Nestle S.A.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
Address1800 Vevey
CH

Trademark Events

Event DateEvent Description
Tuesday, August 27, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Saturday, November 17, 2012NEW APPLICATION ENTERED
Tuesday, November 20, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, November 21, 2012NOTICE OF PSEUDO MARK MAILED
Sunday, February 24, 2013ASSIGNED TO EXAMINER
Monday, February 25, 2013NON-FINAL ACTION WRITTEN
Monday, February 25, 2013NON-FINAL ACTION E-MAILED
Monday, February 25, 2013NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, August 26, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, August 26, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, October 15, 2013PUBLISHED FOR OPPOSITION
Friday, March 7, 2014ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, August 28, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, September 6, 2013ASSIGNED TO LIE
Tuesday, September 10, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, September 25, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, October 15, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 31, 2013REGISTERED-PRINCIPAL REGISTER
Wednesday, January 22, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, March 7, 2014TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, September 23, 2019TEAS SECTION 8 RECEIVED
Thursday, October 10, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, December 17, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, December 17, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, December 17, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 11, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, August 26, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, February 22, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, February 22, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, December 31, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, October 10, 2019REGISTERED - SEC. 8 (6-YR) ACCEPTED
Thursday, October 10, 2019NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Saturday, December 31, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, July 28, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, December 17, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, December 17, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, January 9, 2023TEAS SECTION 8 & 9 RECEIVED
Thursday, July 27, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, July 28, 2023REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, July 28, 2023REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, September 2, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, September 2, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, September 2, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, August 19, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, August 19, 2025TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, August 19, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, August 19, 2025TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
Tuesday, August 19, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED

Related Keywords

counts inside what pasta consisting primarily sauces entrees meals frozen prepared packaged