IT'S WHAT'S INSIDE THAT COUNTS Trademark
Trademark Overview
On Tuesday, March 24, 1964, a trademark application was filed for IT'S WHAT'S INSIDE THAT COUNTS with the United States Patent and Trademark Office. The USPTO has given the IT'S WHAT'S INSIDE THAT COUNTS trademark a serial number of 72189485. The federal status of this trademark filing is EXPIRED as of Sunday, January 4, 1987. This trademark is owned by MASSACHUSETTS MATTRESS COMPANY. The IT'S WHAT'S INSIDE THAT COUNTS trademark is filed in the Furniture Products category with the following description:
BEDDING, CONSISTING OF MATTRESSES, BOX SPRINGS, STUDIO COUCHES AND SOFA BEDS
General Information
| Serial Number | 72189485 |
| Word Mark | IT'S WHAT'S INSIDE THAT COUNTS |
| Filing Date | Tuesday, March 24, 1964 |
| Status | 900 - EXPIRED |
| Status Date | Sunday, January 4, 1987 |
| Registration Number | 0816391 |
| Registration Date | Tuesday, October 4, 1966 |
| Mark Drawing | 5000 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | BEDDING, CONSISTING OF MATTRESSES, BOX SPRINGS, STUDIO COUCHES AND SOFA BEDS |
| Pseudo Mark | IT IS WHAT IS INSIDE |
Classification Information
| International Class | 020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics. |
| US Class Codes | 032 |
| Class Status Code | 9 - Expired |
| Class Status Date | Tuesday, March 1, 1983 |
| Primary Code | 032 |
| First Use Anywhere Date | Tuesday, February 18, 1964 |
| First Use In Commerce Date | Tuesday, February 18, 1964 |
Trademark Owner History
| Party Name | MASSACHUSETTS MATTRESS COMPANY |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | NOT AVAILABLE |
Trademark Events
| Event Date | Event Description |
| Sunday, January 4, 1987 | EXPIRED SEC. 9 |
