IT'S WHAT WE DO Trademark

Trademark Overview


On Thursday, May 12, 2005, a trademark application was filed for IT'S WHAT WE DO with the United States Patent and Trademark Office. The USPTO has given the IT'S WHAT WE DO trademark a serial number of 78629136. The federal status of this trademark filing is REGISTERED AND RENEWED as of Saturday, September 3, 2016. This trademark is owned by AUL L.L.C.. The IT'S WHAT WE DO trademark is filed in the Insurance & Financial Services category with the following description:

Administering extended maintenance services contracts for vehicles; insurance underwriting in the field for vehicles; and maintenance service contract claims processing
it's what we do

General Information


Serial Number78629136
Word MarkIT'S WHAT WE DO
Filing DateThursday, May 12, 2005
Status800 - REGISTERED AND RENEWED
Status DateSaturday, September 3, 2016
Registration Number3149985
Registration DateTuesday, September 26, 2006
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 21, 2006

Trademark Statements


Pseudo MarkIT IS WHAT WE DO
Goods and ServicesAdministering extended maintenance services contracts for vehicles; insurance underwriting in the field for vehicles; and maintenance service contract claims processing

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, May 20, 2005
Primary Code036
First Use Anywhere DateThursday, May 12, 2005
First Use In Commerce DateThursday, May 12, 2005

Trademark Owner History


Party NameA.U.L. CORP.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNAPA, CA 94559

Party NameAUL L.L.C.
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressNapa, CA 94559

Party NameAUL L.L.C.
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressNapa, CA 94559

Party NameAUL L.L.C.
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressNapa, CA 94559

Trademark Events


Event DateEvent Description
Friday, May 20, 2005NEW APPLICATION ENTERED
Tuesday, May 24, 2005TEAS VOLUNTARY AMENDMENT RECEIVED
Wednesday, May 25, 2005TEAS VOLUNTARY AMENDMENT RECEIVED
Tuesday, May 24, 2005CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, June 2, 2005TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, May 25, 2005CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, June 2, 2005TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, December 8, 2005ASSIGNED TO EXAMINER
Monday, December 12, 2005EXAMINERS AMENDMENT -WRITTEN
Monday, December 12, 2005EXAMINERS AMENDMENT E-MAILED
Tuesday, December 13, 2005EXAMINER'S AMENDMENT ENTERED
Tuesday, December 13, 2005APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, January 5, 2006ASSIGNED TO LIE
Tuesday, January 10, 2006LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, February 1, 2006NOTICE OF PUBLICATION
Tuesday, February 21, 2006PUBLISHED FOR OPPOSITION
Tuesday, May 16, 2006NOA MAILED - SOU REQUIRED FROM APPLICANT
Monday, June 26, 2006TEAS STATEMENT OF USE RECEIVED
Monday, June 26, 2006USE AMENDMENT FILED
Friday, July 21, 2006STATEMENT OF USE PROCESSING COMPLETE
Monday, July 24, 2006ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, August 4, 2006ASSIGNED TO LIE
Friday, August 11, 2006LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, September 26, 2006REGISTERED-PRINCIPAL REGISTER
Friday, March 14, 2008TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, April 18, 2012ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, July 23, 2012TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, July 24, 2012TEAS SECTION 8 & 15 RECEIVED
Saturday, August 11, 2012CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, August 11, 2012REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, August 11, 2012NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, June 18, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Saturday, September 26, 2015COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, June 14, 2016TEAS SECTION 8 & 9 RECEIVED
Saturday, September 3, 2016CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, September 3, 2016REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, September 3, 2016REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Saturday, September 3, 2016NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, December 6, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, December 6, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, March 19, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, March 19, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, January 22, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, August 23, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, August 23, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, August 23, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, January 12, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, January 12, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, January 12, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, January 12, 2023TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, January 12, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, January 12, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, January 3, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, January 3, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, January 3, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, September 26, 2025COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, November 6, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, November 6, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, November 6, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, November 6, 2025TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS