IT'S THAT FRESH Trademark
Trademark Overview
On Thursday, June 26, 2025, a trademark application was filed for IT'S THAT FRESH with the United States Patent and Trademark Office. The USPTO has given the IT'S THAT FRESH trademark a serial number of 99254651. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Tuesday, January 13, 2026. This trademark is owned by The Coca-Cola Company. The IT'S THAT FRESH trademark is filed in the Light Beverage Products category with the following description:
Soft drinks; Fruit-based drinks; Mineral and carbonated waters; Beers
General Information
| Serial Number | 99254651 |
| Word Mark | IT'S THAT FRESH |
| Filing Date | Thursday, June 26, 2025 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Tuesday, January 13, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Pseudo Mark | IT IS THAT FRESH |
| Goods and Services | Soft drinks; Fruit-based drinks; Mineral and carbonated waters; Beers |
Classification Information
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 26, 2025 |
| Primary Code | 032 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | The Coca-Cola Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Atlanta, GA 30313 |
Trademark Events
| Event Date | Event Description |
| Thursday, June 26, 2025 | NEW APPLICATION ENTERED |
| Thursday, June 26, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, June 26, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, August 21, 2025 | ASSIGNED TO EXAMINER |
| Monday, August 25, 2025 | SUSPENSION LETTER WRITTEN |
| Monday, August 25, 2025 | LETTER OF SUSPENSION E-MAILED |
| Monday, August 25, 2025 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Thursday, November 13, 2025 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Monday, December 1, 2025 | ASSIGNED TO LIE |
| Monday, December 1, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, December 1, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, December 5, 2025 | NON-FINAL ACTION WRITTEN |
| Friday, December 5, 2025 | NON-FINAL ACTION E-MAILED |
| Friday, December 5, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, January 13, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, January 13, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, January 13, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
