IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK. Trademark

Trademark Overview


On Tuesday, December 19, 2023, a trademark application was filed for IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK. with the United States Patent and Trademark Office. The USPTO has given the IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK. trademark a serial number of 98322279. The federal status of this trademark filing is REGISTERED as of Tuesday, November 18, 2025. This trademark is owned by Jack Daniel's Properties, Inc.. The IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK. trademark is filed in the Wines & Spirits category with the following description:

Alcoholic beverages, except beer, excluding whisky products distilled in Scotland in accordance with specific standards
it's not scotch. it's not bourbon. it's jack.

General Information


Serial Number98322279
Word MarkIT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK.
Filing DateTuesday, December 19, 2023
Status700 - REGISTERED
Status DateTuesday, November 18, 2025
Registration Number8033734
Registration DateTuesday, November 18, 2025
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, September 3, 2024

Trademark Statements


Goods and ServicesAlcoholic beverages, except beer, excluding whisky products distilled in Scotland in accordance with specific standards
Pseudo MarkIT IS NOT SCOTCH IT IS NOT BOURBON IT IS JACK
NOT AVAILABLE"SCOTCH" or "BOURBON"

Classification Information


International Class033 - Alcoholic beverages (except beers).
US Class Codes047, 049
Class Status Code6 - Active
Class Status DateTuesday, December 19, 2023
Primary Code033
First Use Anywhere DateMonday, November 30, 2009
First Use In Commerce DateMonday, November 30, 2009

Trademark Owner History


Party NameJack Daniel's Properties, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSan Rafael, CA 94903

Party NameJack Daniel's Properties, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Rafael, CA 94903

Party NameJack Daniel's Properties, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Rafael, CA 94903

Trademark Events


Event DateEvent Description
Tuesday, December 19, 2023NEW APPLICATION ENTERED
Thursday, March 28, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, July 18, 2024ASSIGNED TO EXAMINER
Wednesday, July 24, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, July 25, 2024ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED
Wednesday, August 14, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, September 3, 2024PUBLISHED FOR OPPOSITION
Tuesday, September 3, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 1, 2024EXTENSION OF TIME TO OPPOSE RECEIVED
Tuesday, October 29, 2024TEAS POST PUBLICATION AMENDMENT RECEIVED
Monday, November 25, 2024ASSIGNED TO PETITION STAFF
Monday, November 25, 2024POST PUBLICATION AMENDMENT - ENTERED
Thursday, December 19, 2024TEAS POST PUBLICATION AMENDMENT RECEIVED
Monday, January 27, 2025ASSIGNED TO PETITION STAFF
Monday, January 27, 2025POST PUBLICATION AMENDMENT - ENTERED
Thursday, March 13, 2025EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Tuesday, April 22, 2025NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, April 24, 2025TEAS STATEMENT OF USE RECEIVED
Wednesday, September 17, 2025CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, April 24, 2025USE AMENDMENT FILED
Thursday, September 18, 2025STATEMENT OF USE PROCESSING COMPLETE
Tuesday, October 14, 2025SU - NON-FINAL ACTION - WRITTEN
Tuesday, October 14, 2025NON-FINAL ACTION E-MAILED
Tuesday, October 14, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, October 15, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, October 27, 2025ASSIGNED TO LIE
Monday, October 27, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, October 27, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, October 27, 2025ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, October 27, 2025NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, November 18, 2025REGISTERED-PRINCIPAL REGISTER
Tuesday, November 18, 2025NOTICE OF REGISTRATION CONFIRMATION EMAILED