IT'S NOT MAGIC, IT'S MUSHROOMS! Trademark
Trademark Overview
On Tuesday, October 14, 2025, a trademark application was filed for IT'S NOT MAGIC, IT'S MUSHROOMS! with the United States Patent and Trademark Office. The USPTO has given the IT'S NOT MAGIC, IT'S MUSHROOMS! trademark a serial number of 99441520. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, April 28, 2026. This trademark is owned by Holy Cap Limited. The IT'S NOT MAGIC, IT'S MUSHROOMS! trademark is filed in the Pharmaceutical Products and Natural Agricultural Products categories with the following description:
Pet food
Dietary pet supplements in the form of pet treats
General Information
| Serial Number | 99441520 |
| Word Mark | IT'S NOT MAGIC, IT'S MUSHROOMS! |
| Filing Date | Tuesday, October 14, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, April 28, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 28, 2026 |
Trademark Statements
| Pseudo Mark | IT IS NOT MAGIC IT IS MUSHROOMS |
| Goods and Services | Pet food |
| Goods and Services | Dietary pet supplements in the form of pet treats |
Classification Information
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 14, 2025 |
| Primary Code | 005 |
| First Use Anywhere Date | Friday, July 1, 2022 |
| First Use In Commerce Date | Friday, July 1, 2022 |
| International Class | 031 - Agricultural, horticultural and forestry products and grains not included in other classes; live animals; fresh fruits and vegetables; seeds, natural plants and flowers; foodstuffs for animals; malt. |
| US Class Codes | 001, 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 14, 2025 |
| Primary Code | 031 |
| First Use Anywhere Date | Friday, July 1, 2022 |
| First Use In Commerce Date | Friday, July 1, 2022 |
Trademark Owner History
| Party Name | Holy Cap Limited |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 22 - NOT AVAILABLE |
| Address | Hong Kong
HK |
| Party Name | Holy Cap Limited |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 22 - NOT AVAILABLE |
| Address | Hong Kong
HK |
Trademark Events
| Event Date | Event Description |
| Tuesday, October 14, 2025 | NEW APPLICATION ENTERED |
| Tuesday, October 14, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, February 27, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, March 3, 2026 | ASSIGNED TO EXAMINER |
| Friday, March 6, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, March 6, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, March 6, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, March 27, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, March 27, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, March 27, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, March 27, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, March 27, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Friday, March 27, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, March 27, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Friday, March 27, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 22, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 28, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 28, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
