IT'S NOT MAGIC. IT'S METADATA. Trademark
Trademark Overview
On Tuesday, October 8, 2024, a trademark application was filed for IT'S NOT MAGIC. IT'S METADATA. with the United States Patent and Trademark Office. The USPTO has given the IT'S NOT MAGIC. IT'S METADATA. trademark a serial number of 98791037. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, June 17, 2025. This trademark is owned by DITA Strategies, Inc.. The IT'S NOT MAGIC. IT'S METADATA. trademark is filed in the Advertising, Business and Retail Services category with the following description:
Business consulting services in the field of information architecture development and content management
General Information
| Serial Number | 98791037 |
| Word Mark | IT'S NOT MAGIC. IT'S METADATA. |
| Filing Date | Tuesday, October 8, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, June 17, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 17, 2025 |
Trademark Statements
| Pseudo Mark | IT IS NOT MAGIC IT IS META DATA; IT IS NOT MAGIC IT IS METADATA |
| Goods and Services | Business consulting services in the field of information architecture development and content management |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 8, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, October 7, 2024 |
| First Use In Commerce Date | Monday, October 7, 2024 |
Trademark Owner History
| Party Name | DITA Strategies, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Portland, OR 97214 |
| Party Name | DITA Strategies, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Portland, OR 97214 |
Trademark Events
| Event Date | Event Description |
| Tuesday, October 8, 2024 | NEW APPLICATION ENTERED |
| Thursday, April 10, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, April 11, 2025 | ASSIGNED TO EXAMINER |
| Thursday, April 24, 2025 | NON-FINAL ACTION WRITTEN |
| Thursday, April 24, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, May 13, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, May 13, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, May 13, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, April 24, 2025 | NON-FINAL ACTION E-MAILED |
| Friday, May 16, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 11, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 17, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 17, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
