IT’S NOT JUST ABOUT THE LISTING, IT’S THE STORY. Trademark
Trademark Overview
On Thursday, November 13, 2025, a trademark application was filed for IT’S NOT JUST ABOUT THE LISTING, IT’S THE STORY. with the United States Patent and Trademark Office. The USPTO has given the IT’S NOT JUST ABOUT THE LISTING, IT’S THE STORY. trademark a serial number of 99495006. The federal status of this trademark filing is REGISTERED as of Tuesday, June 9, 2026. This trademark is owned by Local Lens 360. The IT’S NOT JUST ABOUT THE LISTING, IT’S THE STORY. trademark is filed in the Advertising, Business and Retail Services category with the following description:
Real estate marketing services
General Information
| Serial Number | 99495006 |
| Word Mark | IT’S NOT JUST ABOUT THE LISTING, IT’S THE STORY. |
| Filing Date | Thursday, November 13, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 9, 2026 |
| Registration Number | 8293705 |
| Registration Date | Tuesday, June 9, 2026 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 21, 2026 |
Trademark Statements
| Goods and Services | Real estate marketing services |
| Pseudo Mark | IT IS NOT JUST ABOUT THE LISTING IT IS THE STORY |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 13, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, July 7, 2025 |
| First Use In Commerce Date | Monday, July 7, 2025 |
Trademark Owner History
| Party Name | Local Lens 360 |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Harmony, FL 34773 US |
| Party Name | Local Lens 360 |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Harmony, FL 34773 US |
| Party Name | Local Lens 360 |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Harmony, FL 34773 US |
Trademark Events
| Event Date | Event Description |
| Thursday, November 13, 2025 | NEW APPLICATION ENTERED |
| Thursday, November 13, 2025 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, March 18, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, March 23, 2026 | ASSIGNED TO EXAMINER |
| Wednesday, March 25, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 15, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 21, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 21, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 9, 2026 | REGISTERED-PRINCIPAL REGISTER |