Trademark Overview
On Wednesday, May 4, 2011, a trademark application was filed for IT'S NOT FITNESS. IT'S LIFE. with the United States Patent and Trademark Office. The USPTO has given the IT'S NOT FITNESS. IT'S LIFE. trademark a serial number of 85312360. The federal status of this trademark filing is ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE as of Monday, January 23, 2012. This trademark is owned by Equinox Holdings, Inc.. The IT'S NOT FITNESS. IT'S LIFE. trademark is filed in the Cosmetics & Cleaning Products and Pharmaceutical Products categories with the following description:
aftershave lotion, shave cream; antiperspirant, personal deodorants; bath salt, bath gel, bubble bath; cosmetics, namely, blusher, rouge, creams, eye make up, eye make up remover, eye shadow, eyebrow pencil, artificial eyelashes, eyeliner, lip gloss, lipstick, facial makeup, foundation, mascara, beauty masks; hair care preparations, namely, shampoo, conditioner, rinse, sprays, dye, lightener, straightening preparation wave lotion, tonic, gels, mousse; nail care products, namely, nail polish, hardener, strengthener, remover; bath body and massage oils; perfumes; bath, body and face powders; skin clarifier; skin lightener; skin toner; wrinkle removing skin preparation; soaps; facial cleaners; toothpaste; non-medicated mouth wash; facial lotion; body lotion; skin cleansers; pumice stones; and other items
multi-vitamin preparations; vitamin enriched water; vitamin fortified beverages; vitamin supplements; vitamins; dietary and nutritional supplements; nutritional drink mix for use as a meal replacement; nutritional energy bars for use as a meal substitute; nutritional shakes for use as a meal substitute; powdered nutritional supplement drink mix; soy protein for use as a nutritional ingredient in various powdered and ready-to-drink beverages; amino acids for nutritional purposes; and other items