IT'S NOT ABOUT LUCK, IT'S ABOUT WILL Trademark
Trademark Overview
On Thursday, May 28, 2026, a trademark application was filed for IT'S NOT ABOUT LUCK, IT'S ABOUT WILL with the United States Patent and Trademark Office. The USPTO has given the IT'S NOT ABOUT LUCK, IT'S ABOUT WILL trademark a serial number of 99850434. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Thursday, May 28, 2026. This trademark is owned by GIORGIO ARMANI S.p.A.. The IT'S NOT ABOUT LUCK, IT'S ABOUT WILL trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Perfumed soaps; Perfumes; Eau de cologne; Toilet waters; Eau de parfum; Personal deodorants; Scented body lotions and creams
General Information
| Serial Number | 99850434 |
| Word Mark | IT'S NOT ABOUT LUCK, IT'S ABOUT WILL |
| Filing Date | Thursday, May 28, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Thursday, May 28, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Pseudo Mark | IT IS NOT ABOUT LUCK IT IS ABOUT WILL |
| Goods and Services | Perfumed soaps; Perfumes; Eau de cologne; Toilet waters; Eau de parfum; Personal deodorants; Scented body lotions and creams |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 28, 2026 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | GIORGIO ARMANI S.p.A. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 35 - NOT AVAILABLE |
| Address | Milano 20121
IT |
Trademark Events
| Event Date | Event Description |
| Thursday, May 28, 2026 | NEW APPLICATION ENTERED |
| Thursday, May 28, 2026 | APPLICATION FILING RECEIPT MAILED |
